"ByteDance has pledged to tighten controls around its AI video generator, Seedance, after facing legal threats from Disney and growing criticism from other Hollywood studios over alleged copyright violations. The latest iteration of the tool, Seedance 2.0, has seen a surge of hyper-realistic AI-generated clips circulating on social media, some appearing to feature characters from major film franchises."
"Disney last week issued a cease-and-desist letter accusing ByteDance of drawing on a "pirated library" of copyrighted material and likening the alleged misuse of intellectual property including Marvel and Star Wars characters to a "virtual smash-and-grab". In response, ByteDance said it respects intellectual property rights and acknowledged concerns surrounding the platform. The company added that it is strengthening safeguards to prevent the unauthorised use of copyrighted material and likenesses, although it has not disclosed specific details."
ByteDance pledged to tighten controls around its AI video generator Seedance after legal threats from Disney and criticism from Hollywood studios over alleged copyright violations. Seedance 2.0 produced a surge of hyper-realistic AI-generated clips on social media, with some appearing to feature characters from major film franchises. Disney issued a cease-and-desist accusing ByteDance of using a 'pirated library' and likening the misuse of intellectual property, including Marvel and Star Wars characters, to a 'virtual smash-and-grab'. ByteDance stated it respects intellectual property and said it will strengthen safeguards but offered no specific details. The Alliance of Independent Agencies launched a Middle East chapter with 23 founding members and opened membership. New data shows backlash to Six Nations in-game ads.
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