#in-game-advertising

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fromExchangewire
2 weeks ago

Frameplay & iion Form Strategic Partnership to Create Global In-Game Advertising Powerhouse

This partnership perfectly demonstrates our 'brands win, publishers thrive' philosophy in action, allowing brands access to a dynamic market while benefiting publishers.
Marketing tech
Marketing tech
fromExchangewire
1 month ago

adWMG Partners with Gadsme to Unlock Mobile In-Game Advertising for Xbox & PlayStation Campaigns

adWMG partners with Gadsme to enhance mobile in-game advertising for Xbox and PlayStation clients.
Marketing tech
fromThe Drum
2 months ago

All to play for: how brands can win big with in-game advertising

In-game advertising offers significant potential for brands, but many are hindered by misconceptions about the gaming audience and campaign complexities.
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