Noah Downs, an IP and entertainment lawyer, noted the rise of AI impersonators for endorsements, emphasizing the legal implications of using celebrities’ likenesses in political memes.
The images posted by Trump, which depict crowds of Swift fans supporting him, were confirmed as AI-generated, raising concerns about their validity and the manipulation of public perception.
Some lawmakers are responding to the misuse of celebrity likenesses in political campaigns by introducing new bills to protect against deepfake technology, highlighting a growing legal and ethical debate.
Taylor Swift, who previously supported the Biden-Harris campaign, has not shown any explicit support for Trump's candidacy, yet her likeness is being used in memes that misrepresent her stance.
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