Apple has been sued in federal court for allegedly misleading advertising concerning its Apple Intelligence features, as plaintiffs claim they haven't received what was promised. The lawsuit, seeking class-action status, emphasizes that Apple's marketing created a reasonable expectation of transformative AI capabilities at the release of devices, which consumers found lacking. As Apple navigates challenges with its AI offerings, the company's CEO Tim Cook reportedly has lost confidence in the leadership of its AI project head, John Giannandrea.
"Apple's advertisements [cultivated] a clear and reasonable consumer expectation that these transformative features would be available upon the iPhone's release..."
"Contrary to defendant's claims of advanced AI capabilities, the products offered a significantly limited or entirely absent version of Apple Intelligence..."
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