AI For Content Creation Can Go Wrong - Here's How To Avoid That | Brafton
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from Brafton3 days ago
In 2023, a situation arose where Sports Illustrated was accused of publishing AI-generated content attributed to fake writers, showcasing a misstep in AI usage.
Braftonhttps://www.brafton.com/blog/ai/ai-for-content-creation-can-go-wrong-heres-how-to-avoid-that/?utm_source=flipboard&utm_content=topic%2Fdigitalmarketing
The Arena Group's spokesperson stated they 'strongly condemned' the use of fake profiles after being called out on the incident, indicating accountability.
Braftonhttps://www.brafton.com/blog/ai/ai-for-content-creation-can-go-wrong-heres-how-to-avoid-that/?utm_source=flipboard&utm_content=topic%2Fdigitalmarketing
Despite claiming human oversight, Sports Illustrated struggled with transparency when revealing the nature of their content's authorship, highlighting difficulties in AI integration.
Braftonhttps://www.brafton.com/blog/ai/ai-for-content-creation-can-go-wrong-heres-how-to-avoid-that/?utm_source=flipboard&utm_content=topic%2Fdigitalmarketing
Following the controversy, Sports Illustrated took swift action, removing all questioned content linked to the AI-generated profiles, reflecting a commitment to ethical practices.
Braftonhttps://www.brafton.com/blog/ai/ai-for-content-creation-can-go-wrong-heres-how-to-avoid-that/?utm_source=flipboard&utm_content=topic%2Fdigitalmarketing
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#content-creation #media-ethics #accountability #sports-journalism
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