Middle Eastern culture values strong relationships, which extends to business communications that favor direct, personal interaction. WhatsApp has become the primary tool for these connections, particularly in Saudi Arabia, the UAE, and Egypt. Businesses increasingly adopt WhatsApp chatbots to meet rising customer expectations for instant, efficient service. Significant data indicates that a majority of consumers prefer messaging over traditional methods, driving a shift in customer engagement strategies. This approach not only improves response times but also reduces costs for companies, making it a vital component in the region’s growing digital economy.
The Middle East's booming digital economy has led to rising customer expectations, where 85% of businesses engage via WhatsApp, reflecting a shift towards instant, hassle-free interactions.
Consumers today expect instant, seamless, and personalized interactions that fit into their daily routines. Traditional channels like email and call centers aren't cutting it anymore.
Collection
[
|
...
]