IKEA has been democratizing design since 1943, offering colorful and playful textiles that prove design can be accessible. The exhibition at the Dovecot Studios showcases 180 textiles, highlighting IKEA's experimentation in design. Unlike Apple, which targets premium pricing and niche markets, IKEA addresses real-life solutions, such as optimizing small living spaces. Their products encourage consumers to become co-creators, making home furnishing more interactive and creative. This stands in contrast to Apple’s offerings, which may seem less accessible and focused on problems that are not widely recognized.
IKEA’s willingness to experiment makes Apple’s tiny design iterations look timid as it has long been doing what Apple claims to do—with more joy, colour, and accessibility.
While Apple solves problems you didn't know existed, IKEA tackles real problems like fitting life into a 12-square-metre apartment and elegantly storing 200 vinyl records.
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