In a heartfelt appearance on BBC's "Desert Island Discs," Jony Ive shared his reflections on his close relationship with Steve Jobs, the late Apple co-founder. Jobs had a poignant request for Ive before his passing, urging him not to get caught up in what he might have done after he was gone. Despite this, Ive admits he often finds himself pondering, 'What would Steve do?' He reminisced about daily lunches and shared vacations, emphasizing their collaboration that led to innovative products like the iMac and iPhone.
Ive reflects on Steve Jobs' request not to dwell on his posthumous actions but admits he often still considers what Jobs would do.
Jobs' legacy influenced design decisions, yet he hoped Jony would develop independently without constantly referencing his thought process.
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