"We are thrilled to introduce the first iPhones designed from the ground up for Apple Intelligence and its breakthrough capabilities," Apple CEO Tim Cook said at the event.
"The European version will see cracks in Apple's walled garden to satisfy EU regulators," says Dipanjan Chatterjee, vice president and principal analyst at Forrester.
The fear is that while iPhone users around the world can access a full-bore Apple device experience, users in Europe will get an iPhone with different App Store options, no embedded AI.
Some worry that the European-mandated changes may just confuse users and cause unnecessary friction, despite being implemented under the guise of empowering them.
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