Apple is in the process of developing new chips targeted at smart glasses similar to Meta's Ray-Ban Meta models, as well as powerful Macs and AI servers. The company's focus is on creating low-power processors inspired by those used in the Apple Watch, with the aim of enabling features like environmental scanning via cameras. Apple CEO Tim Cook is determined to outperform Meta in the glasses market, where Meta has seen considerable sales success. The chips are expected to go into mass production with TSMC by the end of next year or in 2027.
Apple is developing chips for smart glasses similar to Meta's offerings, focusing on low-power processors to control cameras and extend battery life.
Tim Cook is determined to beat Meta's success in the glasses market, where Meta has already sold two million pairs of Ray-Ban Metas since 2023.
The new chips are set to enter mass production with TSMC by the end of next year or by 2027, expanding Apple's product capabilities.
Apple's focus on non-AR glasses will leverage AI technology to assist users by scanning the environment with camera capabilities.
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