"Apple announced on Friday that it has secured exclusive U.S. broadcasting rights to Formula 1. The new five-year agreement between the tech giant and Formula 1 will make Apple TV the exclusive streaming home for all Formula 1 races starting in the 2026 season, taking over from current broadcaster ESPN. All practice, qualifying, Sprint sessions, and Grands Prix will be available to Apple TV subscribers."
"Apple reportedly bid $140-$150 million annually for the rights, which is significantly more than the $85 million annually that ESPN currently pays for Formula 1. Apple's deal is valued at about $750 million over the five-year term. The move comes a few days after Apple rebranded its streaming service from "Apple TV+" to just "Apple TV," ditching the plus sign."
Apple secured exclusive U.S. broadcasting rights to Formula 1 under a five-year agreement beginning with the 2026 season. Apple TV will be the exclusive streaming home for all Formula 1 races, replacing ESPN. All practice, qualifying, Sprint sessions, and Grands Prix will be available to Apple TV subscribers, with select races and all practice sessions offered free in the Apple TV app. Apple reportedly bid $140–$150 million annually, compared with ESPN's $85 million, valuing the deal at about $750 million over five years. Apple rebranded its streaming service from "Apple TV+" to "Apple TV." Apple will integrate coverage across News, Maps, Music, Fitness+, and the Apple Sports app with live updates, real-time leaderboards, standings, Live Activities, and a Home Screen widget.
Read at TechCrunch
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