"BMW M's sales boss, Sylvia Neubauer, stated that the combustion M3 and the electric model are in the same ballpark in terms of pricing, emphasizing customer choice."
"The electric M3 is expected to be quicker due to its instant torque and four electric motors, providing a significant performance edge over the gas version."
"Neubauer noted that while there will be functional differences in design, the electric and gas M3 models will visually resemble each other, presenting them as twins."
"The electric model will sound like a combustion-powered M car inside, aiming to replicate the driving experience of traditional gas models, similar to efforts by other automakers."
BMW will introduce an electric M3 that aims to appeal to skeptics while maintaining a gas version for traditional buyers. Both models will be priced similarly, with the electric variant expected to deliver impressive performance, including nearly 1,000 horsepower and advanced torque vectoring. Although the electric model will be heavier, it will offer instant torque and a sound reminiscent of combustion engines. BMW M emphasizes the choice for customers, despite the likelihood that gas M3 buyers may not be interested in an EV.
Read at insideevs.com
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