10 Golden Rules for Social Media Managers and Marketers

The key to the golden rule of communicate is to communicate with your audience and not at your audience. Communicate transparently, honestly, and genuinely with every post and response on social media. Over time, doing so will build trust with your audience.

One thing you can do to work on communication today is to give your audience a voice and allow them to share their opinions openly and candidly. Recently we experimented with an AMA (ask marketing anything) post recently to give our audience the opportunity to do just that.

Read at Buffer: All-you-need social media toolkit for small businesses