#audience-engagement

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social-media-marketing
Axios
6 days ago
Deliverability

Stormy Daniels stands her ground in tense Trump trial testimony

Sharing content across different social platforms amplifies its reach and engagement potential. [ more ]
Social Media Explorer
2 weeks ago
Marketing

4 Social Media Tips for Attracting Those in the Logistics Industry - Social Media Explorer

Effective content strategy is crucial regardless of the industry, focusing on the latest news and trends to attract the target audience. [ more ]
moresocial-media-marketing
social-media
TheWrap
1 week ago
Media industry

Christina Capatides to Lead CBS News and Stations Social Media

Christina Capatides appointed as VP of social media for CBS News and Stations. [ more ]
www.socialmediatoday.com
1 week ago
Social media marketing

Key Posting Tips for LinkedIn, Instagram and Facebook [Infographic]

Tips for refining social media posting strategy. [ more ]
Axios
5 days ago
Deliverability

Mike Johnson sides with Trump on abortion bans staying in "states' purview"

The article emphasizes the significance of sharing news on various social media platforms. [ more ]
Axios
5 days ago
Deliverability

Judge blasts Trump's subpoena to prosecutor as "improper fishing expedition"

The article emphasizes the importance of sharing engaging content via various social media platforms for deeper engagement. [ more ]
Axios
6 days ago
Deliverability

Republicans want to force Biden to send weapons to Israel with legislation

The article emphasizes the significance of sharing news on multiple platforms for a wider reach. [ more ]
Axios
1 week ago
Deliverability

Captain sentenced to 4 years in prison over deadliest maritime disaster in recent U.S. history

The article emphasizes sharing news on various social media platforms. [ more ]
moresocial-media
content-strategy
eLearning Industry
1 week ago
Podcast

Which Podcast Development Challenges Are Keeping You From Achieving Your Marketing Goals?

Podcasts are popular due to low costs and wide audience appeal, but success requires overcoming content strategy and technical challenges. [ more ]
Forbes
1 month ago
Marketing

Council Post: 20 Tips For Creating SEO-Friendly Content That Endures Long Term

Committing to audience needs over trends is a key strategy for creating SEO-friendly content. [ more ]
morecontent-strategy
content-creation
Labridge Digital Marketing
1 week ago
Marketing

Content Strategy Development: Master Your Digital Content in 2024

Understanding content strategy development is crucial for online success. [ more ]
Shopify
5 days ago
Marketing

How To Make Money on YouTube in 2024: 7 Simple Strategies - Shopify

YouTube stars can make money through various revenue streams beyond ads, tapping into their audience and creating multiple income sources. [ more ]
morecontent-creation
Digiday
5 days ago
Podcast

Podcast ad revenue growth slows, but networks and ad platforms pitch new content and ad buying tools at IAB Podcast Upfront

Podcast ad revenue growth slowed, with emphasis on reaching incremental audiences and unique marketing pitches. [ more ]
Forbes
1 day ago
Podcast

Council Post: 20 Tips For Starting A Business Podcast The Right Way

Podcasts are valuable for entrepreneurs to market their business and connect with their audience. [ more ]
MLB Trade Rumors
2 days ago
Podcast

Submit Your Questions For This Week's MLB Trade Rumors Podcast!

Engage audience through Q&A for upcoming podcast episode. [ more ]
branding
Digiday
2 weeks ago
Marketing

The NFL, Nickelodeon, Food Network and Harvard Business Review are Digiday Media Awards finalists

Significant themes at Digiday Awards: emerging technology, audience engagement, unique content formats, branding, cross-promotion, quantifiable metrics for success. [ more ]
Digiday
2 weeks ago
Marketing

The NFL, Nickelodeon, Food Network and Harvard Business Review are Digiday Media Awards finalists

Brands emphasize emerging tech, audience engagement, unique content, and metrics at Digiday Media Awards. [ more ]
Digiday
2 weeks ago
Marketing

The NFL, Nickelodeon, Food Network and Harvard Business Review are Digiday Media Awards finalists

Key focus on emerging technology, audience engagement, unique content, branding, and cross-promotion in Digiday Media Awards.
Emphasis on quantifiable metrics and real-world impact to demonstrate success of initiatives. [ more ]
morebranding
Entrepreneur
2 weeks ago
Podcast

Why Podcasting Can Now Boost Bottom Lines More than Ever | Entrepreneur

Podcasting can significantly impact business growth with a large and engaged audience, high levels of trust, and strong connections that lead to action. [ more ]
eLearning Industry
2 weeks ago
Podcast

6 Tips To Be A Standout Podcast Guest Speaker To Promote Your eLearning Company

Prepare thoroughly for podcast appearances by understanding the audience and preparing relevant content such as questions, answers, case studies, and anecdotes. [ more ]
Black & White & Read All Over
1 month ago
Podcast

The Old Lady Speaks Podcast, Episode 220: Another Juve-Fiorentina chat with Mr. Tito

Collaboration with SBN Italia friends on podcast episodes discussing matches with Fiorentina or Roma.
Encouragement for audience to subscribe, rate, and review the Old Lady Speaks Podcast for continued support and appreciation. [ more ]
content-creation
Geeky Gadgets
2 weeks ago
Graphic design

How to Create Amazing Instagram Reels

Establish brand consistency for successful Instagram Reels. Utilize Instagram templates for polished content. Music choice is crucial for emotional impact and audience engagement. [ more ]
Forbes
3 weeks ago
Marketing

7 Social Media Data Findings that All Content Creators Need To See!

AI-generated content may make audiences hesitant to engage, emphasizing the importance of maintaining a human touch in content creation. [ more ]
eLearning Industry
3 weeks ago
Marketing

5 Reasons To Host A Podcast For Your eLearning Company

Podcasts can help eLearning companies reach new audiences and establish authority. [ more ]
Medium
1 month ago
Media industry

My keynote talk for Medium Pub Crawl

Publications help writers find readers by connecting them to a larger audience and the right readers.
Medium's system, led by publications, assists writers in reaching a broader readership and attracting the right audience for their content. [ more ]
morecontent-creation
branding
Creative Bloq
3 weeks ago
Graphic design

The best rebrands of 2020s (so far)

Branding of the 2020s focuses on consciousness, community-building, and disruption, with some brands drawing on heritage and others making unconventional choices. [ more ]
The Daily Dot
2 months ago
Marketing

'True connection gets lost': TikTok creators say authenticity is dying

TikTok has over 1.92 billion users and more than 100,000 creators trying to build their brand.
Finding the right match of creator with brands, values alignment, community, and authenticity are crucial to maintaining audience connection. [ more ]
morebranding
social-media-marketing
Forbes
3 weeks ago
Marketing

Turn Your Social Media Followers Into Fans

Social media is not just about gathering followers, but transforming them into loyal fans who are active advocates for your brand. [ more ]
AWeber
1 month ago
Marketing

How to increase brand awareness on social media | AWeber

Brand awareness on social media can lead to increased reach, credibility, conversions, web traffic, and sales.
Standing out on social media is crucial in a crowded space with billions of daily uploads. [ more ]
Black Enterprise
1 month ago
Social media marketing

How Do You Know If You Are Effective On Social Media?

Consistency is key in building an audience on social media.
Tailor your content to each platform based on your expertise and audience. [ more ]
London Business News | Londonlovesbusiness.com
1 month ago
Marketing

How to get your first 1,000 followers on TikTok

TikTok's large audience, with over 50 million daily active users, attracts marketers aiming for visibility.
Having a thousand followers on TikTok can unlock exclusive features and boost profile visibility significantly. [ more ]
moresocial-media-marketing
content-strategy
PR Daily
1 month ago
Marketing

Live from Ragan's Social Media Conference: Optimizing your short-form video content - PR Daily

Brands should establish an ownable identity to show truthfulness and diversity in their content.
On platforms like TikTok, leading with a strong hook is crucial to capture and retain the audience's attention. [ more ]
Entrepreneur
1 month ago
Growth hacking

Revive Your Content Strategy With These Powerful Techniques | Entrepreneur

Inbound blogging is a cost-effective way to attract target audience organically.
Inbound blogging leverages pull techniques to earn attention instead of paying for it through outbound marketing. [ more ]
Social Media Today
2 months ago
Marketing

TikTok Adds 'Search Insights' to Better Inform Content Strategies

Creators can use Search Insights to understand popular topics and tailor content strategies.
Creators can search for 'gap topics' to explore less-covered subjects on TikTok. [ more ]
morecontent-strategy
blog.aweber.com
1 week ago
Deliverability

How to monetize your newsletter 21 different ways

Consider monetizing newsletters by providing value to niche audiences; various strategies available to generate income. [ more ]
Axios
1 week ago
Deliverability

Scoop: McCormick PAC launches big ad buy in Pennsylvania Senate race

The article emphasizes the importance of presenting news that is worth the audience's time. [ more ]
Axios
1 week ago
Deliverability

House GOP drafts ICC sanctions as "precaution" against Israel arrest warrants

The importance of sharing news that is worth the time of the audience. [ more ]
Indiegraf
2 days ago
Deliverability

Email deliverability best practices for a successful newsletter

Email deliverability is crucial for newsletter success. [ more ]
Axios
1 day ago
Deliverability

Yahoo is working with the team from AI-platform Artifact on a new product

Encourages sharing articles on different social media platforms for wider audience reach. [ more ]
Axios
2 days ago
Deliverability

Democrats' ugliest primary wraps up for Maryland Senate race

The importance of sharing valuable news content on social media platforms for wider reach. [ more ]
DATAVERSITY
1 week ago
Data science

Types of Data Visualization and Their Uses - DATAVERSITY

Data visualization is crucial for conveying complex information effectively in today's business environment. [ more ]
Forbes
1 day ago
Data science

5 ChatGPT Prompts To Improve Your Public Speaking (Wow Your Audience)

Prepare well: Starting confidently, delivering passionately, and closing strongly are crucial for effective public speaking. Utilize ChatGPT and public speaking experts' strategies to enhance your performance. [ more ]
english.elpais.com
1 month ago
Data science

The problem with 3 Body Problem'

Producers often try to replicate past successes by creating sequels or similar shows based on misleading premises.
Association with successful series like Game of Thrones can influence audience perceptions and interest in new shows. [ more ]
AWeber
2 days ago
Marketing

Top 5 Goals for Your Email Marketing Campaign

Marketing leaders prioritize business objectives, but few set marketing objectives initially, leading to campaign alignment issues. [ more ]
Shopify
3 hours ago
Marketing

How To Make Merch for TikTok (and Sell It) in 2024 - Shopify

Selling branded merch on TikTok is a lucrative way to monetize success and engage fans through various price points and customization options. [ more ]
Labridge Digital Marketing
1 month ago
Marketing

Social Media Monitoring and Listening: Elevate Your Brand

Monitoring and Listening are crucial in understanding online brand perception. [ more ]
Adweek
13 hours ago
Marketing

6 Ways to Create Headline-Grabbing Brand Moments

Brands must adapt to changing media consumption habits and be creative to stay relevant and engage audiences effectively. [ more ]
The Drum
2 weeks ago
Marketing

Why marketers should embrace gaming as the premium environment it is

Marketers should consider gaming a premium environment for reaching diverse and engaged audiences. [ more ]
Forbes
2 weeks ago
Marketing

Council Post: How To Become A Thought Leader Without Self-Promoting (And Why)

Prioritize audience needs for genuine thought leadership, avoiding self-promotion. [ more ]
Discerning Cyclist
1 week ago
Bicycling

Do You Need a Cycling Buddy? I'm Looking!

Connecting with audience through personalized content. [ more ]
Film Courage
1 week ago
Film

Biggest Reason Why Most Filmmakers Fail At Marketing - Jon Reiss

Distribution and marketing a film are interconnected, with marketing being crucial to incentivize audiences to watch the film even if it's readily available on various platforms. [ more ]
Mississippi Today
2 weeks ago
Media industry

Job opening: Audience Engagement Specialist

Become an Audience Engagement Specialist at Mississippi Today to bridge journalism with Mississippi communities. [ more ]
The Drum
2 weeks ago
Privacy professionals

3 ways healthcare marketers can navigate the shifting data privacy landscape

Building high-quality data remains vital for healthcare audience engagement amidst evolving privacy regulations.
Consumer privacy regulations vary globally, requiring brands to navigate nuances to ensure compliance in healthcare marketing. [ more ]
Axios
2 weeks ago
Deliverability

Hakeem Jeffries vows to save Mike Johnson from motion to vacate

The focus of the article is on sharing news on social media and email to reach a wider audience effectively. [ more ]
Axios
2 weeks ago
Deliverability

Mental health diagnoses jump among seniors

The article suggests providing newsworthy content for readers. [ more ]
Forbes
2 weeks ago
JavaScript

Council Post: Nine Things To Consider When Planning An In-Person Conference

Invest in event planning to provide immersive experiences and additional value for guests, focusing on the date, location, and venue size. [ more ]
www.theguardian.com
2 weeks ago
JavaScript

Nish Kumar: It would be very cool if I was named the next James Bond'

Focus on studying comedy legends can impact personal and academic life. [ more ]
beehiiv Blog
2 weeks ago
Deliverability

Interactive Newsletter Emails Create Community, Not Just Subscribers

Interactive newsletters increase engagement and participation through direct recipient actions. [ more ]
Indiegraf
2 weeks ago
Deliverability

Newsletter Best Practices 2024 - Indiegraf

Email newsletters are paramount for indie publications, aiding in publishing easily, building audience relationships, and generating revenue. [ more ]
Sfgate
2 weeks ago
Marketing

10 Essential Video Marketing Tips for Arts & Entertainment Brands

Video marketing is crucial for businesses in the arts and entertainment industry to connect with audiences and stand out in a competitive landscape. [ more ]
Axios
2 weeks ago
Deliverability

Altman handpicked for Homeland Security's AI safety board

Engage your audience by prompting them to 'go deeper' for valuable news content. [ more ]
Copyblogger
2 weeks ago
Web design

11 Blogging Tips For Beginners To Succeed In 2024

Blogging is a lucrative online opportunity with the potential to earn through audience engagement, product sales, and sponsorships. [ more ]
Shopify
2 weeks ago
Marketing

How To Build a Social Media Presence for Your Brand (2024) - Shopify

Having a strong social media presence allows brands to reach both fans and non-fans, showcasing their personality and creating lasting impressions. [ more ]
Variety
3 weeks ago
Marketing

Variety's 2024 Entertainment Marketing Summit to Examine Industry Trends, Successful Campaigns Like 'Oppenheimer'

Top media marketers' strategies spotlighted at Variety Entertainment Marketing Summit. [ more ]
Social Media Today
4 weeks ago
Marketing

X Announces New Info Session for Advertisers

Attending X's info session may provide valuable insights despite covering common topics. [ more ]
beehiiv Blog
4 weeks ago
Deliverability

Boost Your Open Rates: The Ultimate Guide to Timing Email Blasts

Timing is crucial in email marketing, impacting the success of your email blasts significantly. [ more ]
The Drum
4 weeks ago
Marketing

When it comes to SEO in 2024, linguisic nuance is key

Understanding linguistic nuances through search and social listening tools is crucial for effective digital marketing strategies. [ more ]
Labridge Digital Marketing
1 month ago
Marketing

Social Media Strategy: Boost Your Online Presence

Social media strategy is essential for businesses to connect with the audience effectively and achieve goals through thoughtful planning and engagement. [ more ]
RAIN News
1 month ago
Music

"I spent millions" -- Jordan Harbinger's three lessons to podcast advertisers - RAIN News

Spending millions on podcast advertising can be necessary for substantial growth and success. Authenticity and finding the right show are key in podcast marketing strategy. [ more ]
Social Media Explorer
1 month ago
Marketing

Boosting Online Presence with Engaging Facebook Video Ads - Social Media Explorer

Craft compelling Facebook video content for successful advertising. [ more ]
Digiday
1 month ago
Dining

Lo que el CEO de BuzzFeed quiere decir realmente sobre el giro de la empresa para convertirse en una compania tecnologica y de medios con IA

BuzzFeed CEO Jonah Peretti aims to transform the company into a tech-driven AI media company amidst declining audience attention. [ more ]
Investing.com Australia
1 month ago
Marketing

KERV Interactive Partners with Magnite to Deliver AI-Powered Interactive Video Ads Programmatically, at Scale By Investing.com

Advertisers can utilize KERV's dynamic video ads with Magnite's streaming inventory for engaging experiences.
Layering interactivity into video ads boosts brand favorability, consumer intent, and purchase intent significantly. [ more ]
Adweek
1 month ago
Marketing

LinkedIn Makes Its Case for a Permanent Spot in Social Strategy

LinkedIn is more than a job search site, like Amazon is more than a bookstore.
LinkedIn is a powerful tool for brand building, revenue growth, and connecting with diverse audiences. [ more ]
eLearning Industry
1 month ago
Marketing

The Art Of Driving Audience Engagement And Results (For SaaS Startups)

SaaS startups need to focus on driving audience engagement and trust to achieve desired results.
Understanding audience engagement metrics and dynamics is crucial for optimizing service and B2B digital marketing strategies. [ more ]
The Drum
1 month ago
Marketing

The unseen cost: How brands are mismanaging millions in content

A significant portion of advertising budgets is wasted due to inefficient deployment and unseen content.
52% of core marketing assets are never activated, leading to a substantial imbalance between content production and audience engagement. [ more ]
www.cbc.ca
1 month ago
Canada news

How to watch the solar eclipse on CBC | CBC News

Live special coverage of total solar eclipse in Canada on CBC News platforms.
Opportunity to submit questions for a planetary scientist before the show on April 6. [ more ]
https://www.rogerebert.com/
1 month ago
Marketing

The Future of the Movies, Part 3: Fathom Events CEO Ray Nutt | Features | Roger Ebert

Showing episodes of a series in parts can build audience engagement and increase return viewers.
Understanding content partners' objectives is key for developing effective marketing strategies in the theater industry. [ more ]
Eater NY
1 month ago
NYC food

New York Media Elites Cameo in 'The Bear' Season 3 Sneak Peek

Writers understand their audience and portray honest depictions of the restaurant industry.
The show features a humorous take on restaurant critics and includes real New York faces, catering to a specific audience. [ more ]
MLB Trade Rumors
1 month ago
Podcast

Submit Your Questions For This Week's MLB Trade Rumors Podcast!

MLB Trade Rumors podcast invites audience questions for upcoming episode.
Audience can email questions to mlbtrpod@gmail.com or send audio questions for possible playback on the podcast. [ more ]
beehiiv Blog
1 month ago
Deliverability

Email Marketing in a Flash: Creating a Strategy in 10 Minutes

Develop a comprehensive email marketing plan to guide campaigns towards business goals.
Understanding audience and goals is crucial for tailoring email messages and achieving engagement. [ more ]
Litmus
1 month ago
Deliverability

4 Metrics You Should Add to Your Email Reporting - Litmus

Dynamic live polls and sentiment trackers provide valuable audience engagement insights.
Engagement times can offer insights on subscriber interaction with emails. [ more ]
www.theguardian.com
1 month ago
London

Know your audience': BBC 5 Live chief on the station's staying power

More BBC operations should be based outside London for better reflection of the nation.
Radio 5 Live's success relies on connecting with listeners and adapting to budget cuts. [ more ]
Digiday
1 month ago
Marketing

Media brands are leveraging content catalogs and driving ad revenue with linear channels

Linear television still holds significant audience demand despite the rise of streaming services.
Media companies are leveraging linear channels to drive engagement, extend watching time, and create new revenue streams. [ more ]
jeffbullas.com
1 month ago
Marketing

What is a Blog? Do You Really Need One in 2024? - jeffbullas.com

Prioritize substance over superficial appeal in creating content
Craft blog posts with genuine value and passion to attract an audience naturally [ more ]
Forbes
1 month ago
Marketing

Influencers Are Hot In Media, But They've Always Been Here

Influencer marketing growth statistics are impressive.
Prefer nano and micro influencers over celebrities. [ more ]
The Drum
1 month ago
Marketing

The Drum

Women are just as open and receptive to playing games as men.
Gamification campaigns built in Leadfamly engage an older audience, with 58% being 45 years or older. [ more ]
Digiday
1 month ago
Marketing

Marketing Briefing: B2B marketers invest more in influencer marketing as channel proves itself

B2B brands are increasingly incorporating influencer marketing into their strategies.
Influencers can be effective for B2B brands to reach audiences authentically. [ more ]
PR Daily
1 month ago
Social media marketing

How Hubspot brings it all together on Thread - PR Daily

Threads is seen as an alternative to Twitter and Instagram, attracting social media marketers like Hubspot.
Threads serves a younger demographic, leaning towards Gen Z and Millennials, requiring a unique strategy different from Twitter. [ more ]
The Drum
1 month ago
Marketing

The Drum

Influencer marketing can be effective for B2B companies by leveraging influencers to promote whitepapers and ebooks.
It is crucial to work with the right type of influencers depending on the phase of the marketing campaign. [ more ]
jeffbullas.com
1 month ago
Marketing

Everything You Need to Know About TikTok Live: Tips, Tricks & How-Tos - jeffbullas.com

Engage with followers through TikTok Live for real-time interactions and feedback.
TikTok Live offers unedited, interactive experiences to connect with the audience authentically. [ more ]
www.ocregister.com
1 month ago
Startup companies

Reddit jumps 55% in Wall Street debut

Reddit IPO value nearing $9 billion
Reddit shares surge over 55% in trading debut
Reddit attracts large audience for varied content [ more ]
Adweek
1 month ago
Marketing

For Netflix's CMO, Culture Is the Real Main Character

Marian Lee's shift in Netflix marketing strategy to drive cultural relevance
Innovative campaigns like TikTok challenges and live experiences drive audience engagement [ more ]
STLtoday.com
1 month ago
Marketing

How to supercharge your business presence through the power of social media

Viral moments on social media can significantly impact a business's visibility and success.
Utilizing social media strategically can help businesses target specific audiences and engage with potential customers effectively. [ more ]
Steelers Depot
1 month ago
Pittsburgh Steelers

Listen: Steelers Depot Q&A Livestream - March 18th

Livestream every other Monday from 7-8 PM/ET
Encourages audience feedback and engagement through comments [ more ]
Podcaster News
2 months ago
Podcast

PodBravo Revolutionizes Podcast Production With AI-Powered Content Repurposing - Podcaster News

PodBravo offers automated content creation, enhancing audience engagement, and streamlining production workflows. [ more ]
Cmsreport
2 months ago
Growth hacking

Leveraging Content Management for a Smoother Sales Journey

Sales content management systems help sales reps engage with the right content, preventing overload and redundancy.
Content management for sales involves steps like identifying audience pain points, auditing existing content, and defining a content strategy. [ more ]
Forbes
2 months ago
Marketing

Council Post: 15 Tips Marketers Can Learn From Taylor Swift And Other Top Musicians

Build A Strong Connection With Your Fans
Know You Can't (And Won't) Please Everyone [ more ]
Adweek
2 months ago
Marketing

NBCU's Romina Rosado on the Evolutiotion of Media Consumption

Diversification of content offering
Adapting to younger audience preferences [ more ]
The Drum
2 months ago
Marketing

Is Apple's 19-min manga ad worth the runtime? 19 top creatives discuss

Long-form ads can be effective with star power or refreshing content.
The effectiveness of an ad depends on its ability to capture and maintain audience attention. [ more ]
WWD
2 months ago
Marketing

The 10 Beauty Gifting Campaigns Driving the Most Influencer Interest in 2023

Focus on product performance-focused UGC for influencer gifting campaigns with micro- and nano-influencers for higher engagement.
Brands should consider the popularity, novelty, and value of their products to generate interest in influencer gifting campaigns. [ more ]
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