#world-federation-of-advertisers

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Digiday
1 month ago
Marketing

Lawsuits against GARM call into question the politics behind brand safety

Ad industry powerhouses facing legal challenges. [ more ]
#global-alliance-for-responsible-media
WPXI
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers ceases Global Alliance for Responsible Media operations after lawsuit by social media platform X alleging coordination of advertiser boycott post-Elon Musk acquisition. [ more ]
WHIO TV 7 and WHIO Radio
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

The World Federation of Advertisers is discontinuing its Global Alliance for Responsible Media initiative due to the distraction and financial strain caused by recent allegations and a lawsuit. [ more ]
WSB-TV Channel 2 - Atlanta
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers discontinuing Global Alliance for Responsible Media due to lawsuit from social media platform X. [ more ]
WRAL.com
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers discontinuing Global Alliance for Responsible Media initiative due to lawsuit from X (formerly Twitter). [ more ]
The Seattle Times
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

The World Federation of Advertisers' brand safety initiative, Global Alliance for Responsible Media, is discontinuing operations after being sued for allegedly coordinating an advertiser boycott following Elon Musk's acquisition. [ more ]
WPXI
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers ceases Global Alliance for Responsible Media operations after lawsuit by social media platform X alleging coordination of advertiser boycott post-Elon Musk acquisition. [ more ]
WHIO TV 7 and WHIO Radio
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

The World Federation of Advertisers is discontinuing its Global Alliance for Responsible Media initiative due to the distraction and financial strain caused by recent allegations and a lawsuit. [ more ]
WSB-TV Channel 2 - Atlanta
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers discontinuing Global Alliance for Responsible Media due to lawsuit from social media platform X. [ more ]
WRAL.com
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

World Federation of Advertisers discontinuing Global Alliance for Responsible Media initiative due to lawsuit from X (formerly Twitter). [ more ]
The Seattle Times
1 month ago
Marketing

World Federation of Advertisers discontinues small brand safety initiative after Elon Musk's X sues

The World Federation of Advertisers' brand safety initiative, Global Alliance for Responsible Media, is discontinuing operations after being sued for allegedly coordinating an advertiser boycott following Elon Musk's acquisition. [ more ]
moreglobal-alliance-for-responsible-media
#advertising-revenue
The Center Square
1 month ago
Marketing

Ad group shutters 'responsible media' effort after Elon Musk X antitrust suit

The World Federation of Advertisers is discontinuing its advertising initiative after facing an antitrust lawsuit for allegedly preventing advertising revenue to digital media outlets that allowed conservative speech. [ more ]
Quartz
1 month ago
Marketing

GARM, the so-called 'advertising cartel' sued by Elon Musk's X and Rumble, is shutting down

The World Federation of Advertisers is discontinuing its Global Alliance for Responsible Media (GARM) initiative after being sued by X on antitrust grounds. [ more ]
The Center Square
1 month ago
Marketing

Ad group shutters 'responsible media' effort after Elon Musk X antitrust suit

The World Federation of Advertisers is discontinuing its advertising initiative after facing an antitrust lawsuit for allegedly preventing advertising revenue to digital media outlets that allowed conservative speech. [ more ]
Quartz
1 month ago
Marketing

GARM, the so-called 'advertising cartel' sued by Elon Musk's X and Rumble, is shutting down

The World Federation of Advertisers is discontinuing its Global Alliance for Responsible Media (GARM) initiative after being sued by X on antitrust grounds. [ more ]
moreadvertising-revenue
Theregister
1 month ago
Marketing

X sues advertisers for ditching the social network

Twitter sued the World Federation of Advertisers for allegedly colluding with members to reduce ad spending, citing US antitrust law violations.
The legal action alleges the federation influenced advertisers to boycott Twitter by raising concerns about its compliance with brand safety standards. [ more ]
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