#visual-hierarchy

#visual-hierarchy

They teach us how to make photo-like drawings. Such renderings look decent but also generic, conventional-like something an AI tool might produce. And they are boring. Why is that? Because they don't mean anything. Meaning An object, like a cup, can mean many different things to us. Now the question is: Which meaning is relevant to you right now? And the answer to this question is what makes your drawing interesting.

I want to revisit the age old question about "button placement", to see how UX may have shifted, and how the technology we have now may have changed the way we consume content. And how that, in turn, impacts how buttons and UI elements are placed. If we read from left to right, where should the primary button go: left or right?

In both learning and advertising, one challenge remains constant: capturing attention in a world full of distractions. While Instructional Designers focus on structuring knowledge, advertisers focus on visibility, clarity, and instant comprehension. Surprisingly, the same visual communication principles that make an ad effective can also make eLearning more intuitive, engaging, and memorable. Having worked closely with visual communication in high-traffic environments, I've seen how small design choices influence how people notice, process, and retain information.

Google's recent overhaul of Material Design, now called Material Expressive, embraces playful elements and encourages designers to rethink established consistency in user interfaces.