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Social media marketing
fromKansas City Star
1 week ago

Missouri school district turned Taylor Swift-Travis Kelce proposal to viral gold

Willard Public Schools used Taylor Swift and Travis Kelce's engagement announcement to create a timely, viral social media campaign that drove widespread community engagement.
#marketing
fromThe Drum
1 month ago
Marketing

Jet2 is NOT a lesson in viral marketing, it's a wake-up call to the power of audio

Jet2's jingle exemplifies the enduring effectiveness of audio in marketing, resonating widely in popular culture.
fromNew York Post
1 month ago
Film

Cloaked, hook-handed figure terrorizes NYC: Mystery madman or marketing ruse for 'I Know What You Did Last Summer?'

A viral marketing campaign for "I Know What You Did Last Summer" features a frightening lookalike of the original villain scaring people across New York.
fromNew York Post
1 month ago
Film

Cloaked, hook-handed figure terrorizes NYC: Mystery madman or marketing ruse for 'I Know What You Did Last Summer?'

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