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time.com
8 months ago
Marketing

Why a 9-Month-Long World Cruise Is TikTok's Latest Obsession

TikTok is a platform where niche obsessions find their way out and create discourse.
The latest obsession on TikTok is the Royal Caribbean Ultimate World Cruise, which is getting a lot of social media attention. [ more ]
Jezebel
8 months ago
Marketing

Actually, I Think TikTok Should Leave the 9-Month Cruise Passengers Alone

TikTok influencers are capitalizing on the nine-month world cruise offered by Royal Caribbean to manufacture a new kind of 'reality show'
There doesn't seem to be anything particularly messy or scandalous happening on the cruise, but TikTokers are promising a juicy reality TV premise [ more ]
www.nytimes.com
8 months ago
Marketing

A 9-Month Cruise Is TikTok's Favorite New Reality Show'

TikTok users are turning the nine-month-long Ultimate World Cruise into their own reality TV show by dissecting and speculating on the videos shared by cruise passengers.
Videos with the hashtag #UltimateWorldCruise have received over 138 million views on TikTok. [ more ]
time.com
8 months ago
Marketing

Why a 9-Month-Long World Cruise Is TikTok's Latest Obsession

TikTok is a platform where niche obsessions find their way out and create discourse.
The latest obsession on TikTok is the Royal Caribbean Ultimate World Cruise, which is getting a lot of social media attention. [ more ]
Jezebel
8 months ago
Marketing

Actually, I Think TikTok Should Leave the 9-Month Cruise Passengers Alone

TikTok influencers are capitalizing on the nine-month world cruise offered by Royal Caribbean to manufacture a new kind of 'reality show'
There doesn't seem to be anything particularly messy or scandalous happening on the cruise, but TikTokers are promising a juicy reality TV premise [ more ]
www.nytimes.com
8 months ago
Marketing

A 9-Month Cruise Is TikTok's Favorite New Reality Show'

TikTok users are turning the nine-month-long Ultimate World Cruise into their own reality TV show by dissecting and speculating on the videos shared by cruise passengers.
Videos with the hashtag #UltimateWorldCruise have received over 138 million views on TikTok. [ more ]
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