#uk-advertising
#uk-advertising

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UK Ad Spend Rose 10% in Q3 2024; Tables Turn as OpenAI Accuses DeepSeek of Property Theft; Amazon and Microsoft face Cloud Services Probes

UK advertising expenditure surpassed £10bn in Q3 2024, marking a significant uptrend.

OpenAI has accused DeepSeek of intellectual property breaches, facing backlash over its own practices.

UK Ad Spend to Grow 7.5% in 2024; Temu Leans into Faster Delivery; Walmart Completes VIZIO Acquisition

UK ad spend is projected to grow 7.5% in 2024, fueled by digital media advancements.

Temu initiates faster delivery options through UK suppliers to improve e-commerce efficiency.

Walmart enhances customer engagement by acquiring VIZIO's SmartCast Operating System.

Programmatic DOOH Adoption Rate Expected to Increase in the UK to 36% in the Next 18 Months

The UK is experiencing strong growth in the programmatic DOOH market, with a projected increase in adoption and spending over the next 18 months.

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