Trump is shamelessly covering America in his name | Mohamad Bazzi
Donald Trump transformed personal fame into a pervasive commercial brand, licensing his name across products and institutions while using office and appointments to extend that brand.
Trump's obsession with putting his name on everything is unprecedented in the United States
Donald Trump has aggressively attached his name to numerous Washington institutions, buildings, programs, and weapons projects during his presidency, breaking historical norms of restraint.
Why the U.S. Institute of Peace is now the 'Donald J. Trump Institute of Peace'
Donald Trump applies his branding and licensing approach to government by placing his name on federal institutions, projects, and buildings, including the U.S. Institute of Peace.
White House adds Trump photo to LinkedIn profile. It shows up on Obama's page
LinkedIn's White House page now displays Trump's photo, causing former officials' profiles to appear aligned with Trump and prompting alumni to switch affiliation to EOP.