France retains 'most visited' tourism crown, but Spain wins on spendingFrance remains the world's top tourist destination, attracting 98 million visitors in 2023.
Americans are booking longer vacations - here's what's driving the trendAmericans prioritize longer vacations for deeper cultural immersion and wellness benefits over brief getaways.
Business Travel Is Rebounding Faster Than ExpectedBusiness travel is on track to exceed pre-pandemic levels in 2024, indicating a strong recovery in the sector.
Video: Atop Golden Gate Bridge, Newsom announces record spending in California tourismCalifornia tourism spending hit record high of $150.4 billion, surpassing 2019 pre-pandemic levels.
How Gen Z's contradictory values will reshape the travel industryGen Z spends more on travel, influenced by social media and concerned about environmental impact.