#times-square-billboard

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fromHoodline
2 days ago

One Times Square Opens Viewing Deck And Visitor Experiences

The overhaul by owner Jamestown has turned what was once a mostly empty tower into stacked ticketed experiences, from candy-themed installations to curated New Year's Eve displays.
New York City
Marketing tech
fromDigiday
1 day ago

Future of Marketing Briefing: Horizon Media is building a platform to orchestrate ad tech from a single command center

Horizon Media is developing an orchestration and intelligence layer to integrate various media marketplace partners into a central command center.
Bootstrapping
fromTheregister
1 day ago

When a billboard survives the wind, but not the boot

A malfunctioning billboard in Cheyenne humorously highlights issues with the GRUB bootloader used in Linux systems.
fromHoodline
1 day ago

Pink Taco Shutters Times Square Location After Three Years

The Times Square branch, at 7 Times Square, closed in early March after opening in 2023, according to Crain's New York Business. Delivery and reservation platforms now mark the Times Square location as permanently closed.
NYC food
#connected-tv
fromAol
1 day ago
Television

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Marketing tech
fromAdExchanger
5 days ago

The Full-Funnel Era Is Here. Is Your CTV Strategy Built To Keep Up? | AdExchanger

Connected TV is now a dominant media channel, capturing significant consumer attention and requiring strategic full-funnel advertising approaches.
Television
fromMiami Herald
1 day ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is evolving to engage audiences in social spaces like restaurants and gyms, reflecting a shift in consumer behavior towards experiences.
Television
fromAol
1 day ago

The rise of CTV IRL: Valuable TV audiences are no longer just sitting at home

Connected TV is expanding into public spaces, transforming how audiences engage with content outside the home.
Marketing tech
fromAdExchanger
5 days ago

The Full-Funnel Era Is Here. Is Your CTV Strategy Built To Keep Up? | AdExchanger

Connected TV is now a dominant media channel, capturing significant consumer attention and requiring strategic full-funnel advertising approaches.
#new-york-city
fromWIRED
4 days ago
New York City

In a Big Reversal, Zohran Mamdani Tells NYC Agencies to Use TikTok

Travel
fromGothamist
1 day ago

Travel is hell. You should staycation in New York.

New Yorkers can enjoy local alternatives to travel, avoiding long waits and high costs associated with vacations.
Berlin
fromInsideHook
1 week ago

New York City Anticipates a Tourism Milestone in 2026

New York City's tourism saw a slight increase in overall visitors, with domestic travel up 1.7% and international travel down 3.2% in 2025.
New York City
fromWIRED
4 days ago

In a Big Reversal, Zohran Mamdani Tells NYC Agencies to Use TikTok

New York City agencies can now use TikTok for communication, reversing a previous ban due to security concerns.
NYC music
fromForbes
1 day ago

New York Through the Eyes of "The Book Of Mormom Star" Sydney Quildon

The Book of Mormon celebrates its 15th anniversary with special events featuring original cast members and a Broadway newcomer, Sydney Quildon.
Silicon Valley food
fromThe Verge
2 days ago

Five questions for the guys who made a compass that points to the Times Square Olive Garden

A compass has been created that points exclusively to the Times Square Olive Garden.
Marketing
fromFast Company
2 days ago

Brands are getting more physical

Marketers are increasingly focusing on physical experiences to foster human connection and emotional engagement with consumers.
fromVogue
2 days ago

Discussing the Future of Shopping at the Vogue Business x Swap Shoptalk Dinner

At Shoptalk 2023, companies unveiled innovative tools that place AI at the forefront of commerce, reflecting a significant shift in retail dynamics.
E-Commerce
London music
fromwww.theguardian.com
2 days ago

Curated chaos': Danny Boyle on the pop culture spectacular' he's bringing to London's Southbank Centre

Danny Boyle's 'You Are Here' celebrates 75 years of youth culture with a one-day immersive event featuring 1,000 performers at London's Southbank Centre.
fromWWD
2 days ago

Adidas' Newest Originals Flagship Centers Around NYC's Creative Community

The new store preserves the building's historic character-keeping original brick walls exposed-while layering in contemporary materials such as metallic finishes, reflective surfaces, and semi‑gloss flooring.
Graphic design
Media industry
fromDigiday
2 days ago

Media Briefing: Publishers debate the value of AI licensing and GEO

Publishing executives discussed the challenges and opportunities of AI search optimization and licensing deals during the Digiday Publishing Summit.
fromHoodline
5 days ago

NYC Alliance Signs 11-Year Lease at 1441 Broadway in Midtown

"The expansion positions NYC Alliance for continued growth while strengthening its design, showroom and operational presence in the historic fashion corridor," Peter Braus said, according to the New York Post.
NYC real estate
Podcast
fromMarTech
4 days ago

Why digital audio is a must-have for your retail media plan | MarTech

Digital audio is becoming a crucial advertising channel, reflecting changing consumer behavior and offering significant opportunities for targeted marketing.
#broadway
Writing
fromVulture
5 days ago

Soon You Can Marry Mariska Hargitay on Broadway

Mariska Hargitay will take over the role from Daniel Radcliffe in the Broadway revival of Every Brilliant Thing, emphasizing themes of healing and hope.
Writing
fromVulture
5 days ago

Soon You Can Marry Mariska Hargitay on Broadway

Mariska Hargitay will take over the role from Daniel Radcliffe in the Broadway revival of Every Brilliant Thing, emphasizing themes of healing and hope.
fromStreetsblog New York City
5 days ago

To Save Lives - And The Theater - Let's Ban Cars From Broadway - Streetsblog New York City

In that small 30-block zone last year, there were 486 reported crashes, injuring 76 cyclists, 108 pedestrians (one fatally) and 67 motorists, according to city stats. That's more than a crash every day, injuring more than 250 people.
London politics
NYC food
fromConde Nast Traveler
1 day ago

How to Spend a Perfect Day in FiDi, One of NYC's Most Underrated Neighborhoods

Financial District offers a mix of local and tourist activities, making it a vibrant area beyond its daytime finance reputation.
NYC music
fromThe Washington Post
2 days ago

Opinion | What's that mysterious sound in Times Square? Look down.

Max Neuhaus created 'Times Square,' a sound sculpture that blends urban noise with art, designed to be experienced without any visible markers.
#advertising
Marketing tech
fromDigiday
2 days ago

How purchase data is redefining TV ad performance and driving revenue

Advertisers must adopt modern strategies, including purchase-based segmentation, to effectively engage consumers in the evolving TV landscape.
Marketing tech
fromAdExchanger
2 days ago

The Agentic Marketplace Is Here. Where Does That Leave DSPs and SSPs? | AdExchanger

Swivel and Olyzon's partnership creates a new ad buying model integrating buy-side and sell-side agents for enhanced campaign execution.
Marketing tech
fromThedrum
5 days ago

A Positive Outlook for Advertising in the New World

The advertising industry is entering a positive phase with strong confidence in media investment across various sectors.
Marketing tech
fromDigiday
2 days ago

How purchase data is redefining TV ad performance and driving revenue

Advertisers must adopt modern strategies, including purchase-based segmentation, to effectively engage consumers in the evolving TV landscape.
Marketing tech
fromAdExchanger
2 days ago

The Agentic Marketplace Is Here. Where Does That Leave DSPs and SSPs? | AdExchanger

Swivel and Olyzon's partnership creates a new ad buying model integrating buy-side and sell-side agents for enhanced campaign execution.
Marketing tech
fromThedrum
5 days ago

A Positive Outlook for Advertising in the New World

The advertising industry is entering a positive phase with strong confidence in media investment across various sectors.
Online marketing
fromThe Cool Down
3 days ago

Resident shares photo of giant, driver-distracting billboard in neighborhood

Mobile billboards are criticized for intruding on public spaces and contributing to advertising saturation and environmental issues.
Media industry
fromDigiday
3 days ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
NYC real estate
fromHoodline
4 days ago

New York's Big Studio Land Grab, City Makes Play For Soundstage Crown

New York's film and TV production is rapidly expanding with new soundstages and studios across the boroughs, attracting significant investment and talent.
fromThe Drum
4 days ago

Creative Catalysts: R/GA's Tiffany Rolfe on AI's Agency Revolution

Tiffany Rolfe emphasizes that artificial intelligence is not just a tool but a transformative force in the creative process, enabling agencies to enhance their output and efficiency.
Marketing
fromSearch Engine Roundtable
5 days ago

Bing Tests Larger Product Ads Format on SERP

In this test, there is a huge section of sponsored products in a double-rowed carousel along with some cards from individual websites (organic).
E-Commerce
Marketing
fromAdExchanger
5 days ago

TikTok On Why Brands Can't Buy Its New Ad Formats Programmatically | AdExchanger

TikTok's NewFronts presentation showcased a shift towards optimism with new features and ad formats under the TikTok USDS Joint Venture LLC.
Media industry
fromAdExchanger
5 days ago

The 2026 NewFronts Experience: Performance TV, Creators and Pause Ads | AdExchanger

The IAB NewFronts showcase new tech and product announcements, while upfronts focus heavily on content.
NYC startup
fromComputerworld
2 weeks ago

USAT Introduces Digital Dollar Payments to Millions in Times Square St. Patrick's Day Takeover

USAT launched a Times Square digital currency activation during St. Patrick's Day, offering $10 in USAT to users who scan QR codes and download the Rumble Wallet, reaching approximately 2 million people.
Marketing tech
fromAdExchanger
3 days ago

Jones Road Beauty Is Using A New Type Of MMM To Reset Its Media Measurement | AdExchanger

Cody Plofker values discovering ineffective marketing channels to optimize strategies, contrasting with typical marketers who struggle with measurement confusion.
London politics
fromwww.bbc.com
2 weeks ago

'Excessive' Leicester Square advertisements denied

Westminster City Council rejected Google's plans for five LED advertising screens at 39 Charing Cross Road near Leicester Square, citing excessive scale and unsuitability for the location.
Marketing tech
fromDigiday
4 days ago

Time pitches GEO insights into a new brand offering

Time is launching a GEO product that analyzes brand sentiment in AI search engine summaries to help brands improve their messaging.
Games
fromAdExchanger
3 weeks ago

Behind NYT's First Foray Into In-Game Advertising | AdExchanger

The New York Times launched Crossplay, a two-player word game with in-game ads for non-subscribers, featuring JPMorganChase as the inaugural advertising partner.
NYC food
fromFood Drink Life
2 weeks ago

48 Hours in New York City Beyond the Basics

Explore New York City's neighborhoods and local culture beyond iconic tourist attractions by using Midtown as a central base and mastering the subway system for efficient 48-hour discovery.
NYC music
fromTravelAwaits
2 weeks ago

NYC Has a Free Daily Art Show-Do You Know Where to Find It?

Times Square Arts Midnight Moment is a free, three-minute nightly digital art program featuring 92 massive screens displaying rotating works by global artists since 2012.
Media industry
fromAdExchanger
2 weeks ago

The Rise Of Principal Media And The End Of The Agencies As We Knew Them | AdExchanger

Ad agency holding companies prioritize revenue streams from principal-based buying and rebate practices over client interests, fundamentally compromising their agency role.
Marketing tech
fromMarketing Dive
6 days ago

The battle for attention on CTV: Premium video platforms vs. YouTube

VAB partnered with TVision to analyze CTV content consumption across various platforms, revealing significant lifts in brand metrics.
#mac-cosmetics
Design
fromVeranda
1 month ago

This Broadway Musical Built the New York City Skyline From Stacked Suitcases

Set designer Soutra Gilmour created a sculptural suitcase-built New York skyline for the Broadway musical Two Strangers, combining architectural elements with intimate staging that transforms throughout the production.
NYC real estate
fromNew York City, NY Patch
3 weeks ago

13 Iconic NYC Event Spaces Now Available For Rent

New York City relaunched the 'Halls of the City' program, allowing residents to rent thirteen historic civic buildings for private events including weddings and parties.
fromAol
3 weeks ago
New York City

True Facts About New York That Sound Totally Fake

New York City contains remarkable hidden historical artifacts, linguistic diversity, abandoned infrastructure, and extraordinary real estate value beneath its famous surface.
NYC food
fromThe Boutique Adventurer
3 weeks ago

Have You Heard These Truly Wild Facts About New York City? - The Boutique Adventurer: Luxury Adventure Travel Blog focussed on Emerging Destinations for those over 35

New York City contains numerous hidden architectural features, linguistic diversity, and surprising structural facts that distinguish it beyond its famous landmarks.
London
fromianVisits
1 month ago

Adverts are returning to Euston station's big screen

Euston station will trial advertising on its big screen from March 2nd with reduced brightness and neurodiversity-friendly content, keeping the central section for departure information.
Marketing tech
fromAdExchanger
1 week ago

Ad Tech's Off-Broadway Debut | AdExchanger

Companies at NewFronts emphasize performance and interactive ads, with Walmart and Vizio collaborating for enhanced user engagement.
fromTime Out New York
1 month ago

11 excellent bars in Times Square, New York's busiest corridor

Bea is a neighborhood favorite. A mere 12-14 minute walk west from Times Square gives you enough distance to breathe normally again. Inside, it's low-lit and lively, with servers and bartenders who manage the pre-theater rush like they've seen it all a million times. The bar program is what sets Bea apart from others of its ilk with a short but sweet cocktail menu offering novelty and fun.
Cocktails
Marketing tech
fromExchangewire
1 week ago

Open Media Expands Programmatic Digital Out-of-Home Offering with VIOOH Partnership

Open Media partners with VIOOH to enhance programmatic digital out-of-home advertising across the UK with premium LED screens.
Marketing tech
fromThedrum
1 week ago

The Fundamentals of OOH: DOOH vs programmatic DOOH

Programmatic DOOH automates the buying and measurement of digital out-of-home advertising using data and machine learning.
Marketing tech
fromwww.npr.org
2 weeks ago

Do you understand this billboard? If not, that's the whole point

AI startups use cryptic billboards in San Francisco targeting engineers with insider jargon, intentionally excluding general consumers while driving 30% billboard revenue growth.
NYC real estate
fromStreetsblog
1 month ago

'Broadway Vision': City Will Revamp Six More Blocks By 2031 - Streetsblog New York City

New York City will spend $156 million to expand bike lanes, pedestrian plazas, and sidewalks on Broadway between 21st and 27th streets, with completion targeted for 2031.
#winter-storm
#ooh-advertising
Marketing tech
fromThedrum
3 weeks ago

Broadsign Announces Acquisition of Place Exchange

Broadsign acquires Place Exchange to create a comprehensive OOH advertising platform combining content management, ad serving, and programmatic capabilities for global inventory access.
Marketing tech
fromThedrum
3 weeks ago

Broadsign Announces Acquisition of Place Exchange

Broadsign acquires Place Exchange to create a comprehensive OOH advertising platform combining content management, ad serving, and programmatic capabilities for global inventory access.
Artificial intelligence
fromIntelligencer
1 month ago

All Those Super Bowl Ads About AI Were a Strange and Unsettling Mess

Major brands used AI-heavy Super Bowl ads, revealing marketing pivot toward AI and raising concerns about aesthetic sameness and privacy surveillance.
Brooklyn
fromBrooklyn Paper
2 months ago

Light, sound and street life collide in new Fulton Mall art installation through March 16 * Brooklyn Paper

A sound-driven light installation animates the former Macy's windows on Fulton Street, translating neighborhood noises into shifting colors to enliven Downtown Brooklyn evenings.
Marketing tech
fromThedrum
3 weeks ago

Advertisers globally expected to increase programmatic DOOH spend by a third

Programmatic DOOH ad spend is projected to increase 32% globally over 18 months, with advertiser adoption rising from 32% to 40% as budgets shift from other digital channels.
fromTime Out New York
2 months ago

Union Square's first-ever evening art installation lights up the plaza

Sure, those festive holiday lightshave officially burnt out, but that doesn't mean things have to be dark and dreary this winter: the Union Square Partnership (USP) is graciously adding some light and liveliness to the darkest time of the year with its new interactive art installation, "Patterned Behavior" by MASARY Studios, on view every evening (dusk to 10pm) from now through Tuesday, February 17.
Arts
E-Commerce
fromNieman Lab
1 month ago

New York Magazine revives classified ads with a modern twist

New York Magazine revived curated classifieds on The Strategist allowing paid New York City subscribers to sell items via editor-created alias emails forwarding inquiries.
Television
fromThe Drum
2 months ago

Unlocking the full potential of the CTV advertising ecosystem in Europe

Connected TVs are transforming European advertising by enabling streaming growth, addressable ads, richer viewing data, and forcing adaptation of measurement, trading and platform relationships.
fromTime Out New York
1 month ago

Audio ads could soon be a part of your daily commute on the NYC subway system

The MTA has officially kicked off a pilot program that will pipe 30-second audio ads into select subway and commuter rail stations every 10 minutes. The spots will be capped at 75 decibels, roughly the volume of a loud conversation, a vacuum or heavy traffic. The MTA hopes that these ads will generate income to keep the system running.
Marketing tech
#out-of-home-advertising
New York City
fromHoodline
1 month ago

Times Square's New Attraction 'i Candy' Offers a Sweet Immersive Experience in the Heart of New York City

i Candy is a three-floor, family-friendly Times Square attraction that immerses visitors in candy-themed, interactive recreations of New York City environments where guests collect sweets.
New York City
fromTime Out New York
1 month ago

You Can Get Married or Even Propose Smack-Dab in the Middle of Times Square This Valentine's Day

Times Square will host an over-the-top Valentine's Day with billboard proposals, two weddings, an immersive public-art installation, and a mass vow renewal.
New York City
fromwww.amny.com
1 month ago

Enjoy a sweet escape at i Candy, One Times Square's newest, immersive experience | amNewYork

i Candy in Times Square is a three-floor candy-themed experience recreating NYC environments where guests collect sweets and can buy custom candy when exiting.
New York City
fromNew York Family
2 months ago

Two New Attractions Light Up Times Square: The Escape Game and Great Big Game Show - New York Family

Two new interactive attractions in the Brill Building—The Escape Game and Great Big Game Show—offer multi-age, hands-on entertainment in Times Square.
New York City
fromAol
1 month ago

100 Historical And Modern Photos That Reveal How New York Has Changed

Astoria Pool opened July 2, 1936 as the largest WPA-era public pool in New York, featuring Art-Deco design and hosting Olympic Trials.
Marketing tech
fromThe Drum
1 month ago

Integrating not interrupting: can virtual out-of-home ads entice marketers?

Programmatic, targeted in-game advertising across billions of gamers could rival major social platforms and fund a metaverse through native branded integrations and virtual OOH.
Marketing tech
fromThe Drum
2 months ago

The story behind Circles.Life's first-ever 3D billboard in Australia

Circles.Life created Australia's first 3D billboard featuring virtual avatars of influential content creators and gaming influencers to make customers feel like the main character.
Marketing tech
fromVariety
2 years ago

Clear Channel Outdoor on Modernizing the Billboard Business by 'Connecting the Physical World' with 'Digital Behaviors'

Billboard advertising is modernized by integrating data platforms and cross-disciplinary teams to connect physical displays with measurable digital behaviors and outcomes.
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