#supply-chain-disruptions

#supply-chain-disruptions

It has never been more expensive to buy a new car. The average transaction price last month for buyers in the United States was $48,576, up nearly a third from 2019, according to Edmunds. The "affordable" car-$20,000 or less- is dead. The high prices have been pinned on plenty of economic dynamics: lingering pandemic-era supply chain issues, the introduction of expensive technology into everyday cars, higher labor and raw materials costs, and new tariffs by the Trump administration affecting imported steel, aluminum, and cars themselves.

Trade policy uncertainty, competitive pressures, and supply chain disruptions are pushing chief financial officers to rethink how they set prices. Deloitte's latest North American CFO Signals survey finds that 95% of finance chiefs have adjusted their pricing strategies in the past six months, and 86% expect pricing to play an even greater role in financial performance over the next year.