ERA has structured its recruitment model around four growth pathways; increasing existing agent productivity, recruiting outside agents, adding ancillary revenue streams, such as mortgage and title, and pursuing M&A. The approach has found traction among brokers who view the brand as a vehicle for expansion rather than a simple flag-planting exercise.
"When you're a public company, your scorecard is your stock price, and that has a lot to do with the results you generate. If the investment community doesn't think very highly of department stores, which they don't, your multiple goes down."
The ETF holds 50 positions, but the top two dominate in a way that makes the rest almost incidental. Johnson & Johnson carries a 25.4% weight, and Eli Lilly and Company sits at 21.4%. Together they account for roughly 46.8% of the entire fund.