#salon-opening

#salon-opening

Essential Parfums is new to John Lewis and aims to democratise creative perfumery, providing an open brief to perfumers with total creative freedom and sustainable practices.

Running a photography business can be incredible fun, offering unique experiences and opportunities to meet diverse people. However, it requires significant dedication and effort, often demanding extra hours beyond a typical workweek.

C-suite clients are getting treatments to age themselves down, with a focus on looking energetic, young, and full of vitality. Plastic surgeons report a significant increase in demand for facial procedures among executives.

"It's amazing. It's like working in a high-end salon. I've never seen anything like this in a school, and we've been so lucky. Waltham provided top-of-the-line everything."

"There's an emotionally comforting, an uplifting kind of timelessness about the fragrance, and it's not an olfactive trend. It's something that's enduring and it has endured, and it can be worn time and time again, in any season."

As a content creator, she immediately clocked the platform as a game-changer because of a feature that allowed users to add products from disparate brands to one shareable, shoppable page. But she could see why they consulted her: The colors of their prototype were turquoise and pink. 'Like, what a man thought a woman would want,' Lopinsky says, laughing.

Wavytalk: Hair Tools Create salon-quality hairstyles at home with one tool. Wavytalk's Curlmaker rotating curling iron comes with three interchangeable barrels, so you can make tight ringlets, loose waves, and more. The award-winning Blowout Express combines a brush and curler. Its fast, dual-heat design saves time and smart technology adds shine for a smooth, frizz-free look. Silk'n: Hair Removal Devices Remove hair at home easily and comfortably.

For many of its staff, the job is a "side hustle," its owner says. Staff have polished the footwear of thousands of clients, including prime ministers, former premiers, former mayors, and men and women who work in executive suites of banks and law firms, according to the company's president, CEO and owner, Jenny Young. Young said she loves how "old timey" the business is and she doesn't plan on slowing down any time soon.

Both originally from Brooklyn, they have been together for over 40 years. The pair met as teenagers and hit it off right away, instantly bonding over their shared interests and aspirations. Pivoting from his original career of carpentry, Frank Bennett explored various pathways until he found his true passion, hair. Anne, an innately gifted artist, fell into the trade more naturally, and the Bennetts attended beauty school and obtained their cosmetology licenses simultaneously.

In the midst of the fabulous The Winter Show last weekwhere connoisseurship, collecting, and cultivated taste converge under one vaulted roofthere was a moment of pause, exhale, and recalibration at the heart of the fair: the VIP Collectors Lounge. This year, not as sponsorship, but as philosophy made spatial. It was titled The Modern Salon. Conceived and designed by frenchCALIFORNIA, The Modern Salon rejected the trade-fair instinct toward visual noise and brand fragmentation.

By utilising Brave Bison's data tools and direct relationship networks, we recruited influencers with the perfect profile to reach our intended audience and worked with them throughout the entire creative process, directing and producing video content featuring them within the pop up environments. We then shot a series of 22 videos raising awareness of and showcasing the immersive, artistic and technology-driven nature of the SK-II Wonderland activation.

The bath and body care brand, which boasts 3 million followers across TikTok and Instagram, has spent the past year using an AI-powered community management tool to analyze comments, direct messages and other social interactions across its channels. What began as a way to respond faster to customers has evolved into a broader system for identifying product demand, measuring sentiment around launches and informing innovation decisions.

I am familiar with this feeling. Breadcrumb trails of heat lead to pain that's called minor, pressure that's called surprising. Rooms like this-the salon where my scalp scalds as my curls burn away or the aesthetician's office where I lie as vulnerable as I might in a hospital bed-are drenched in anxiety's musk, scented with antibacterial spray. The women who leave me their warmth are like older sisters, evidence files, guinea pigs, role models, comrades, and competition.

Remember that viral TikTok showing someone's $500 skincare routine? I watched it three times, mentally calculating how many months of rent that collection represented. Then I looked at my own bathroom shelf, packed with Korean beauty products that cost me less than a nice dinner out, and realized something: My skin had never looked better, and I'd spent a fraction of what my luxury-brand-devoted friends had.

Shopify is an incredible platform for Beardbrand. It gives us the flexibility to quickly test and implement major site changes, such as restructuring our product pages. For example, we replaced multiple fragrance variants on a single product page with individual pages for each fragrance, supported by a collection page. We can now tell the story of each scent, showcase fragrance-specific reviews, and recommend matching products. The result? A faster site and improved conversions (about 4.6%). For performance, storytelling, and scalability, Shopify dominates.

The resale market - which comprises roughly 8 percent of total fashion and luxury sales globally, per a 2025 Vestiaire Collective study - is becoming a potential growth frontier in beauty, too, as indicated by new data from Los Angeles-based live selling platform Whatnot. Launched in 2019 with a focus on selling collectible figurines via live video auctions, Whatnot has since expanded to other categories including sneakers, jewelry, electronics and beauty and fashion, with the latter two being the platform's fastest-growing categories.

The appointment of Roan all grunge glitters, colourful face jewels and clumpy mascara celebrates the experimental, edgy and playful Mac aesthetic, and signals what may be the end of what industry figures often describe as the beige buffet of post-Covid fashion and beauty. Oh, the relief in seeing the back of all-over camel, in enjoying makeup textures other than perfectly smooth and glassy, the joy in a glinty eyelid or gemstone applied haphazardly and for no other reason but fun.