#provocative-fashion

#provocative-fashion

Everybody thought I would make oversized bomber jackets with monograms, said the mononymous king-of-the-hoodie designer after the show. That's what ChatGPT said, apparently. But that's not why I came to Gucci. Instead, he said, his Gucci will be energy, passion, fun and sex.

I like working with shocking subject material; creating designs that can challenge what is 'acceptable' to wear on a t-shirt.