#print-design

#print-design

In fashion studios worldwide, a creative evolution continues to reshape print design. While some designers manipulate pixels on screens, others insist on paint-loaded brushes. This tension defines one of fashion's biggest creative developments: the shift from analogue to digital processes in print design. However, far from a simple case of replacing old with new, it's a complex dance between tradition and innovation, craftsmanship and efficiency, artistic expression and commercial demands. Some of the most influential fashion trends have balanced the old and the new. And as AI increasingly encroaches on the industry as a digital tool, how should designers navigate hybrid models to bring designs to life? Designers and fashion educators weigh in.

"Candidly, this project also came out of a conversation with my therapist," Leah says. "When I was talking about feeling creatively blocked - she asked me what I would want to make even if no one ever saw it, something where the act of making something would be fulfilling in and of itself. My instinctual answer was 'a publication about dumplings'."