Marketing tech
fromThedrum
1 day agoMaximising real estate for OnMarket on PPC
OnTheMarket partnered with TrafficGuard to combat fraudulent traffic and improve the effectiveness of its PPC advertising.
"I just didn't have much interest in it. I really wanted to focus on branding and product development, but it has such an enormous impact on your profit and loss statement that you really can't ignore it."
The new Google June 2025 core update is showing recoveries associated with past helpful content updates, indicating positive changes in search rankings.