#ppc-advertising

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fromAol
2 weeks ago

An Amazon seller doing 7 figures says one strategic addition has doubled her profit

"I just didn't have much interest in it. I really wanted to focus on branding and product development, but it has such an enormous impact on your profit and loss statement that you really can't ignore it."
E-Commerce
fromeLearning Industry
3 weeks ago

How Do Online Reviews And Ratings Boost Conversion Rates And Lower Overall CPL?

Online reviews significantly increase conversion rates and lower customer acquisition costs for LMS vendors.
fromSearch Engine Roundtable
1 month ago

Video: Google Helpful Content Recoveries With Core Update, AI Mode Expands, Hidden Ad Terms & Fewer Ad Clicks

The new Google June 2025 core update is showing recoveries associated with past helpful content updates, indicating positive changes in search rankings.
E-Commerce
fromMarTech
1 month ago

Microsoft Ads gets new granular asset-level reviews | MarTech

Microsoft Advertising's new approach to policy enforcement allows ads to remain active even when individual assets are disapproved, enhancing flexibility for advertisers.
Marketing
Marketing tech
fromLondon Business News | Londonlovesbusiness.com
1 month ago

PPC Geeks and the integration of sustainability principles within the digital advertising sector - London Business News | Londonlovesbusiness.com

Businesses are pressured to integrate sustainability into their strategies to reduce carbon footprints, especially in high-energy industries like digital marketing.
Marketing tech
fromForbes
3 months ago

5 Social Media Advertising Trends You Need To Know Now

Short-form video content is dominating social media advertising, with attention spans pushing brands towards concise creatives.
Generative AI is revolutionizing ad content creation, enhancing personalization and optimization.
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