#podcast-networks

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Digiday
1 week ago
Podcast

Podcast ad revenue growth slows, but networks and ad platforms pitch new content and ad buying tools at IAB Podcast Upfront

Podcast ad revenue growth slowed, with emphasis on reaching incremental audiences and unique marketing pitches. [ more ]
RAIN News
2 months ago
Podcast

NPR and SiriusXM win Triton's February U.S. Podcast Ranker with flexible sorting options - RAIN News

Many top podcasts in the U.S. remain stable, with some shows shuffling positions.
Several new podcasts debuted on the top 100 list, including shows from SiriusXM Podcast Network and Wondery. [ more ]
Digiday
2 months ago
Podcast

Why podcast companies are investing in AI-generated podcast translations despite questionable quality

iHeartMedia delays launch of AI-translated shows to first half of 2024
Quality and monetization challenges with AI-generated translations [ more ]
RAIN News
1 month ago
Data science

Acast leads top podcast publishers / networks globally; YouTube poorly represented - RAIN News

Acast ranks #1 among the seven networks in the Podtrac Top Publishers & Networks ranker.
There is a significant difference between YouTube views and audio-only global streams in the podcast network ranking. [ more ]
Podcaster News
2 months ago
Privacy technologies

Frequency And Boostr Partner To Supercharge The Automation Of Host-Read Ad Production - Podcaster News

Boostr and Frequency are teaming up to enhance advertising management for podcast networks.
The integration of Boostr and Frequency automates production workflows, streamlining ad operations for efficiency and accuracy. [ more ]
Digiday
3 months ago
Artificial intelligence

The state of publisher audiences: Building stronger connections between publishers and Gen Z and young millennial audiences

Podcast networks are testing generative AI for ad sales
Executives in the in-game advertising sector believe the cookie collapse could benefit the sector [ more ]
Digiday
3 months ago
Artificial intelligence

How podcast networks are testing AI tools for faster translation, ad sales

Podcast networks are testing generative AI tools to translate podcast shows into different languages.
The aim is to increase global outreach and serve up content in-country, in-language around the world. [ more ]
Digiday
3 months ago
Online marketing

Research Briefing: Podcast networks test generative AI tools for ad sales

Podcast networks are using generative AI tools to improve their sales process and dynamic ad insertion.
52% of brands and agencies have never purchased podcast ads. [ more ]
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