Podcast ad revenue growth slows, but networks and ad platforms pitch new content and ad buying tools at IAB Podcast UpfrontPodcast ad revenue growth slowed, with emphasis on reaching incremental audiences and unique marketing pitches.
Acast leads top podcast publishers / networks globally; YouTube poorly represented - RAIN NewsAcast ranks #1 among the seven networks in the Podtrac Top Publishers & Networks ranker.There is a significant difference between YouTube views and audio-only global streams in the podcast network ranking.
NPR tops Triton June Podcast Ranker in two ranked categoriesNPR News Now leads in average weekly downloads and users in the US Podcast Ranker for June 2024.
NPR and SiriusXM win Triton's February U.S. Podcast Ranker with flexible sorting options - RAIN NewsMany top podcasts in the U.S. remain stable, with some shows shuffling positions.Several new podcasts debuted on the top 100 list, including shows from SiriusXM Podcast Network and Wondery.
NPR tops Triton June Podcast Ranker in two ranked categoriesNPR News Now leads in average weekly downloads and users in the US Podcast Ranker for June 2024.
NPR and SiriusXM win Triton's February U.S. Podcast Ranker with flexible sorting options - RAIN NewsMany top podcasts in the U.S. remain stable, with some shows shuffling positions.Several new podcasts debuted on the top 100 list, including shows from SiriusXM Podcast Network and Wondery.
Why podcast companies are investing in AI-generated podcast translations despite questionable qualityiHeartMedia delays launch of AI-translated shows to first half of 2024Quality and monetization challenges with AI-generated translations
Frequency And Boostr Partner To Supercharge The Automation Of Host-Read Ad Production - Podcaster NewsBoostr and Frequency are teaming up to enhance advertising management for podcast networks.The integration of Boostr and Frequency automates production workflows, streamlining ad operations for efficiency and accuracy.
Research Briefing: Podcast networks test generative AI tools for ad salesPodcast networks are using generative AI tools to improve their sales process and dynamic ad insertion.52% of brands and agencies have never purchased podcast ads.