Marketing techfromDigiday1 month agoAmid ban uncertainty, TikTok's role in brands' social presences has decreasedBrands are diversifying their marketing budgets across platforms to reduce reliance on TikTok after a significant outage.
Marketing techfromDigiday1 month agoAmid ban uncertainty, TikTok's role in brands' social presences has decreasedBrands are diversifying their marketing budgets across platforms to reduce reliance on TikTok after a significant outage.
MarketingfromAdweek4 months agoTikTok Is Silent About How Creators Should Prepare for a Potential Ban but Talent Agencies Are Setting up Their PlaybooksThe potential TikTok ban is forcing creators to diversify their platforms, seeking other avenues for content distribution and audience engagement.
