fromBusiness Insider
2 weeks agoNike is using the Winter Olympics to relaunch this outdoor brand you've probably never heard of
Nike unveiled the Team USA collection on January 28, and it's been having a moment on social media as athletes don the gear at the games. Between January 30 and the February 6 opening ceremony in Milan, conversations on X mentioning ACG and the Olympics increased by 273%, data analytics firm PeakMetrics told Business Insider. Google searches for "Nike ACG" also spiked during the first week of February, then hit a new peak this week with the Olympic Games underway, according to Google Trends.
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