Subscribers to TNT Sports can now access the service through HBO Max, which has replaced Discovery+ for online streaming. Existing Discovery+ users can log in using their current credentials.
"It's a spectacular moment for our company, for the industry and for collectors. The things we're doing with the PREM1ERE and NFL Honors Gold Shield patches deepen and strengthen connections and storytelling. We're enhancing fan experience."
Are you buying snacks for your big party this coming Sunday, but keep looking over at your tiny TV with disdain? You're in luck, because it's common practice for manufacturers to drop prices on some of our favorite televisions in the lead-up to the Super Bowl. I've scoured our coverage for the best televisions that are sure to impress your friends without breaking your snack budget.
Per the reports, at least a few of the involved teams are considering going their own way - the Braves are set to do so, as the Rangers did previously - but it's possible as many as eight teams' broadcast rights will be joining the six that MLB already controls. The new eight would be the Cardinals, Brewers, Reds, Marlins, Rays, Tigers, Royals, and Angels.
While creatives and CMOs watching at home will focus on the celebrities, needle drops and ad gags, media buyers will be keeping a close eye on the quality of Peacock's stream and scrutinizing peak viewership figures - as they gauge whether the NBCU-owned platform can fulfill promises made in its premium pitch to buyers. According to two media buyers, both of whom exchanged anonymity for candor, NBCU's initial asking price for a 30-second ad running on Peacock's Super Bowl coverage was $3 million.
Content delivery network provider Netskrt's "State of the ISP Survey" found that live sporting events are the global infrastructure's most daunting streaming challenge and that the biggest worry is traffic generated by American football. The long-term study - conducted between May and August 2025 - includes input from 55 global internet service providers (ISPs). Almost eight in ten survey respondents (78%) said sports cause them the most concern related to streaming reliability. Of these, 70% pointed to American football as the most challenging sport to deliver. International football (soccer) is quickly approaching similar levels.
From Nielsen's perspective, "we think this is a big opportunity to improve person-level measurement" and give buyers and sellers a more accurate picture of who's actually watching what, said Brian Fuhrer, SVP of product strategy and thought leadership at Nielsen.
ESPN's purchase of NFL Network and other league digital assets has been finalized after government regulators approved the transaction. The league and ESPN officially announced the closing of the deal Saturday night after the Justice Department and other non-US antitrust authorities completed their reviews. ESPN acquired NFL Network, NFL Fantasy and the rights to distribute the RedZone channel to cable and satellite operators and the league will get a 10% equity stake in ESPN.
So, what is visual AI? Visual AI, also commonly known as computer vision in technical circles, focuses on extracting useful information from images and video. It detects objects, tracks motion, and measures positions. Visual AI builds on that foundation but goes further by incorporating context, reasoning, prediction, and decision support. Rather than simply answering what happened in a frame of video, visual AI asks what that information means, how confident we are, and what action should follow.