What did marketers and marketing ops professionals learn in 2024? | MarTechIn 2024, marketers focused on email deliverability and harnessed generative AI for deeper insights into segmentation.The diverse range of martech solutions offers ample opportunities for skill enhancement in marketing operations.
How to transform your website into a continuous marketing powerhouse | MarTechA strong digital presence is vital for customer engagement and retention, impacting the entire customer journey.
10 things to do if your martech solution vendor gets bought | MarTechUnderstand the reasons for using a martech solution to protect against post-acquisition changes.