#marketing-mistakes

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Social media marketing
fromForbes
4 weeks ago

Crisis Prevention Lessons From Ads And Promotions That Backfired

Nike's recent ad campaign misused a Holocaust remembrance phrase, highlighting the importance of sensitivity in marketing to avoid public backlash.
fromTasting Table
2 months ago

11 Discontinued Sodas That Don't Deserve A Comeback - Tasting Table

Coca-Cola's major error in 1985 was changing its formula, a move that backfired as loyal customers rejected the new taste, proving that branding loyalty runs deep.
Food & drink
Marketing tech
fromBusiness Matters
2 months ago

SME Marketing 'Mistakes' You'll Make - Don't Beat Yourself Up

Recognizing and learning from marketing mistakes is essential for success in SMEs.
Keeping marketing as a priority requires proactive measures and triggers.
Marketing tech
fromForbes
3 months ago

Council Post: 20 Big Marketing Mistakes That Ruin Brand Consistency

Brand consistency is vital for trust and recognition.
Marketers often make unconscious mistakes that weaken brand identity.
Alignment across departments is essential for cohesive branding.
Avoid chasing trends that conflict with core brand values.
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