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Santa Comes to Saluhall Holiday Market (SF)

Experience holiday joy at Saluhall with Santa's visit, fun activities, and festive treats on December 15th.

This Week In Portland Food News: Vietnamese Coffee, Hand-Smashed Lime Tea, and Sour Pomegranate Doughnuts

New food and beverage businesses are emerging in Portland, highlighting local gastronomy and community engagement.
The James Beard Public Market is a significant upcoming development aimed at supporting local entrepreneurs.

London's Alleys: Fellmongers Yard, CR0

Fellmongers Yard highlights Croydon's historic connection to trade in animal hides, reflecting both its medieval roots and modern transformations.
#bitcoin

Solana (SOL), Cardano (ADA) Lead Crypto Market Lower as Traders Grapple With BTC Headwinds

Cryptocurrencies began the week in the red due to fears of large bitcoin sales.
Bitcoin's fall below $41,000 support level could lead to further losses in other cryptocurrencies.

Bitcoin's price remains stable despite 2023 halving event

Bitcoin's fourth halving event in April 2023 reduced daily creation from 900 to 450, aiming to cap total supply at 21 million by 2140.

Solana (SOL), Cardano (ADA) Lead Crypto Market Lower as Traders Grapple With BTC Headwinds

Cryptocurrencies began the week in the red due to fears of large bitcoin sales.
Bitcoin's fall below $41,000 support level could lead to further losses in other cryptocurrencies.

Bitcoin's price remains stable despite 2023 halving event

Bitcoin's fourth halving event in April 2023 reduced daily creation from 900 to 450, aiming to cap total supply at 21 million by 2140.
morebitcoin

GTA 6 Does Not Scare Ubisoft, CEO Says

GTA 6's release can bring more people to gaming and benefit other games as well
Ubisoft is not afraid of the competition from GTA 6

2024 "The Sweetie Pie Fair" Valentines Craft Fair & Market (SF)

Craft fair/market on February 10th from 11-3PM
Valentines market featuring 18-20 makers and artists
#revenue

New Report Shows In-App Spending on TikTok Continues To Rise

TikTok users spent $3.8 billion in the app throughout 2023.
US and Chinese iOS users contribute approximately 30% each to TikTok's revenue.

Apple services hit another all-time high during Q1 period

Apple reported revenues of $119.6 billion and profits of $33.9 billion for Q1 2024.
The iPhone was the biggest revenue contributor, while services reached a new all-time high of $23.1 billion.

New Report Shows In-App Spending on TikTok Continues To Rise

TikTok users spent $3.8 billion in the app throughout 2023.
US and Chinese iOS users contribute approximately 30% each to TikTok's revenue.

Apple services hit another all-time high during Q1 period

Apple reported revenues of $119.6 billion and profits of $33.9 billion for Q1 2024.
The iPhone was the biggest revenue contributor, while services reached a new all-time high of $23.1 billion.
morerevenue

Many killed in Russian-occupied Donetsk, as fire breaks out at Russian port

At least 25 people were killed in a shelling on a market in Russian-occupied Ukraine.
A fire broke out at a chemical transport terminal in Russia's Ust-Luga port following two explosions, reportedly caused by Ukrainian drones.

Eurozone Bond Syndications Might Slow Down Near Term

0740 GMT - The eurozone government bond syndications pipeline should start thinning out after last week's whopping syndication volume of EUR41 billion from Italy, Spain, Belgium, Estonia and Ireland, Hauke Siemssen, rates strategist at Commerzbank Research, says in a note.

The willful ignorance of the vocal contingent of Mets fans

The lack of spending by the Mets this offseason is more reflective of a new mentality for the team, rather than just the market.
Mets fans were skeptical when the team said they would not be as aggressive in their spending this winter.

Argentine Newcomer Casa Vigil is a Wine Lover's Dream

Alejandro Vigil has launched his popular Argentine restaurant, Casa Vigil, in Upper Buena Vista in the US.
The restaurant offers a large selection of wines and a menu that complements the wine choices.
Casa Vigil is known for its wine education, extensive wine collection, and plans to open a rooftop terrace and market within the restaurant.
#gen-z

Deciphering gen Z: Targeting and segmentation must evolve with the times

Old-school segmentation methods are ineffective in understanding and engaging with Gen Z.
Gen Z's diverse and complex personalities require a more sophisticated approach to marketing.

Deciphering gen Z: Targeting and segmentation must evolve with the times

Old-school segmentation methods are ineffective in understanding and engaging with Gen Z.
Gen Z's diverse and complex personalities require a more sophisticated approach to marketing.

Deciphering gen Z: Targeting and segmentation must evolve with the times

Old-school segmentation methods are ineffective in understanding and engaging with Gen Z.
Gen Z's diverse and complex personalities require a more sophisticated approach to marketing.

Deciphering gen Z: Targeting and segmentation must evolve with the times

Old-school segmentation methods are ineffective in understanding and engaging with Gen Z.
Gen Z's diverse and complex personalities require a more sophisticated approach to marketing.
moregen-z

Deciphering gen Z: Targeting and segmentation must evolve with the times

Old-school segmentation methods are ineffective in understanding and engaging with Gen Z.
Gen Z's diverse and complex personalities require a more sophisticated approach to marketing.
#advertis

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

First-Party Data Takes Center Stage As Agencies Ready Their 2024 Commerce Strategies | AdExchanger

Agencies are no longer panicking about the end of third-party cookies because clients are not panicking or procrastinating as much.
Many advertisers are using the extra time to focus on first-party data strategies and gather direct access to customer data.

First-Party Data Takes Center Stage As Agencies Ready Their 2024 Commerce Strategies | AdExchanger

Agencies are no longer panicking about the end of third-party cookies because clients are not panicking or procrastinating as much.
Many advertisers are using the extra time to focus on first-party data strategies and gather direct access to customer data.

After two decades of consistent decline, humor in advertising is roaring back in 2024

Demand for humor in advertising is rising with the end of the pandemic and growing purpose fatigue.
The Cannes Lions International Festival of Creativity has introduced a new humor category and brands are embracing humor in their ads.

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

First-Party Data Takes Center Stage As Agencies Ready Their 2024 Commerce Strategies | AdExchanger

Agencies are no longer panicking about the end of third-party cookies because clients are not panicking or procrastinating as much.
Many advertisers are using the extra time to focus on first-party data strategies and gather direct access to customer data.

First-Party Data Takes Center Stage As Agencies Ready Their 2024 Commerce Strategies | AdExchanger

Agencies are no longer panicking about the end of third-party cookies because clients are not panicking or procrastinating as much.
Many advertisers are using the extra time to focus on first-party data strategies and gather direct access to customer data.

After two decades of consistent decline, humor in advertising is roaring back in 2024

Demand for humor in advertising is rising with the end of the pandemic and growing purpose fatigue.
The Cannes Lions International Festival of Creativity has introduced a new humor category and brands are embracing humor in their ads.
moreadvertis
#ai

CES 2024 kicks off with the rapidly expanding impact of AI on media and marketing front and center

AI will be a prominent topic at CES 2024, with sessions on marketing, social media, and entertainment.
There will be AI policy discussions with speakers from the U.S. government at CES 2024.

Meet The Drum and share your Predictions at CES 2024

The Drum is returning to CES 2024 to cover the latest innovations and emerging technologies.
Themes expected to dominate conversations at CES 2024 include AI's impact on marketing, consumer privacy, and tech's impact on immersive brand experiences.

Top marketing trends for 2024: value propositions, loyalty and challenger brands

Brands need to adapt to a value mindset in a tough economic climate
Enhanced loyalty programs will become a priority for retail marketers

Top marketing trends for 2024: value propositions, loyalty and challenger brands

Brands need to adapt to a value mindset in a tough economic climate
Enhanced loyalty programs will become a priority for retail marketers

CES 2024 kicks off with the rapidly expanding impact of AI on media and marketing front and center

AI will be a prominent topic at CES 2024, with sessions on marketing, social media, and entertainment.
There will be AI policy discussions with speakers from the U.S. government at CES 2024.

Meet The Drum and share your Predictions at CES 2024

The Drum is returning to CES 2024 to cover the latest innovations and emerging technologies.
Themes expected to dominate conversations at CES 2024 include AI's impact on marketing, consumer privacy, and tech's impact on immersive brand experiences.

Top marketing trends for 2024: value propositions, loyalty and challenger brands

Brands need to adapt to a value mindset in a tough economic climate
Enhanced loyalty programs will become a priority for retail marketers

Top marketing trends for 2024: value propositions, loyalty and challenger brands

Brands need to adapt to a value mindset in a tough economic climate
Enhanced loyalty programs will become a priority for retail marketers
moreai

Top marketing trends for 2024: value propositions, loyalty and challenger brands

Brands need to adapt to a value mindset in a tough economic climate
Enhanced loyalty programs will become a priority for retail marketers
#ad-tech

The Big Story: The Cookieless Expanse Ahead | AdExchanger

Marketers are caught in a dilemma between wanting a sustainable and competitive media ecosystem and the pressure to deliver immediate results.
Agencies are focusing on guiding clients through first-party data initiatives and the growth of retail media rather than relying on third-party cookies.

The Big Story: The Cookieless Expanse Ahead | AdExchanger

Marketers are caught in a dilemma between wanting a sustainable and competitive media ecosystem and the pressure to deliver immediate results.
Agencies are focusing on guiding clients through first-party data initiatives and the growth of retail media rather than relying on third-party cookies.

The Big Story: The Cookieless Expanse Ahead | AdExchanger

Marketers are caught in a dilemma between wanting a sustainable and competitive media ecosystem and the pressure to deliver immediate results.
Agencies are focusing on guiding clients through first-party data initiatives and the growth of retail media rather than relying on third-party cookies.

The Big Story: The Cookieless Expanse Ahead | AdExchanger

Marketers are caught in a dilemma between wanting a sustainable and competitive media ecosystem and the pressure to deliver immediate results.
Agencies are focusing on guiding clients through first-party data initiatives and the growth of retail media rather than relying on third-party cookies.
moread-tech

'A similar way to Cannes': At CES 2024, ad execs will go beyond the show floor

CES has transformed for marketers, with a focus on strategic partnerships and deeper relationships
The real action at CES now happens in strategic meetings and behind-the-scenes networking
#googl

Google has started phasing out third-party cookies | MarTech

Google is phasing out third-party cookies through a new feature called Tracking Protection.
The rollout of Tracking Protection has begun and will be completed by the latter half of 2024.

Google has started phasing out third-party cookies | MarTech

Google is phasing out third-party cookies through a new feature called Tracking Protection.
The rollout of Tracking Protection has begun and will be completed by the latter half of 2024.

Google has started phasing out third-party cookies | MarTech

Google is phasing out third-party cookies through a new feature called Tracking Protection.
The rollout of Tracking Protection has begun and will be completed by the latter half of 2024.

Google has started phasing out third-party cookies | MarTech

Google is phasing out third-party cookies through a new feature called Tracking Protection.
The rollout of Tracking Protection has begun and will be completed by the latter half of 2024.
moregoogl

Google has started phasing out third-party cookies | MarTech

Google is phasing out third-party cookies through a new feature called Tracking Protection.
The rollout of Tracking Protection has begun and will be completed by the latter half of 2024.

This year, agencies must become more 'capsule collection' and less 'fast fashion'

Agencies have become 'fast-fashion', offering the same services and competing for the same business.
A 'capsule collection' approach could help agencies build long-term value and create strong partnerships.

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI | AdExchanger

2024 is the year most brands will dive into generative AI for ad creative
88% of marketing leaders will have implemented generative AI or have plans to test use cases

Research Briefing: Publishers weigh how to best use generative AI as marketers forge ahead

Publishers are cautiously considering how to incorporate generative AI technology into their newsrooms in 2024.
43% of marketers use AI for copy generation.

Research Briefing: Publishers weigh how to best use generative AI as marketers forge ahead

Publishers are cautiously considering how to incorporate generative AI technology into their newsrooms in 2024.
43% of marketers use AI for copy generation.

Research Briefing: Publishers weigh how to best use generative AI as marketers forge ahead

Publishers are cautiously considering how to incorporate generative AI technology into their newsrooms in 2024.
43% of marketers use AI for copy generation.
#amazon

Amazon explores new beginnings in latest global campaign for Prime

Amazon released two ads as part of its 'It's On Prime' global brand platform.
The ads showcase customers discovering new hobbies and interests through Amazon.

Amazon explores new beginnings in latest global campaign for Prime

Amazon released two ads as part of its 'It's On Prime' global brand platform.
The ads showcase customers discovering new hobbies and interests through Amazon.

Amazon explores new beginnings in latest global campaign for Prime

Amazon released two ads as part of its 'It's On Prime' global brand platform.
The ads showcase customers discovering new hobbies and interests through Amazon.

Amazon explores new beginnings in latest global campaign for Prime

Amazon released two ads as part of its 'It's On Prime' global brand platform.
The ads showcase customers discovering new hobbies and interests through Amazon.
moreamazon
#generative-ai

For 2024, experts discuss evolving role of generative AI in marketing

Generative AI tools like ChatGPT, Dall-E 2, and Midjourney save time and money for marketers while offering new creative possibilities.
Generative AI presents risks due to its tendency to provide false information and propagate human biases.

For 2024, experts discuss evolving role of generative AI in marketing

Generative AI tools like ChatGPT, Dall-E 2, and Midjourney save time and money for marketers while offering new creative possibilities.
Generative AI presents risks due to its tendency to provide false information and propagate human biases.

For 2024, experts discuss evolving role of generative AI in marketing

Generative AI tools like ChatGPT, Dall-E 2, and Midjourney save time and money for marketers while offering new creative possibilities.
Generative AI presents risks due to its tendency to provide false information and propagate human biases.

For 2024, experts discuss evolving role of generative AI in marketing

Generative AI tools like ChatGPT, Dall-E 2, and Midjourney save time and money for marketers while offering new creative possibilities.
Generative AI presents risks due to its tendency to provide false information and propagate human biases.
moregenerative-ai
from The Drum
11 months ago

For 2024, experts discuss evolving role of generative AI in marketing

Generative AI tools like ChatGPT, Dall-E 2, and Midjourney save time and money for marketers while offering new creative possibilities.
Generative AI presents risks due to its tendency to provide false information and propagate human biases.

Omnicom Media Group maps its own path to avoid the potholes of programmatic

OMG argues that the problems with programmatic advertising can be overcome by being more careful and following standards.
OMG's initiative with major SSPs resulted in better outcomes for clients, including higher performance and lower MFA delivery rates.

How to build your personal brand

Personal branding is crucial for creating value
Personal branding tips and tricks

Que hara falta para que las marcas aumenten su gasto en videojuegos en 2024?

La publicidad de juegos aún está en sus inicios, y algunas marcas siguen mostrándose escépticas a la hora de gastar más en este tipo de contenidos.

First-Party Data Takes Center Stage As Agencies Ready Their 2024 Commerce Strategies | AdExchanger

Agencies are no longer panicking about the end of third-party cookies because clients are not panicking or procrastinating as much.
Many advertisers are using the extra time to focus on first-party data strategies and gather direct access to customer data.

Every Author Must Contribute to Marketing Their Books Regardless of How They Publish

Authors are increasingly responsible for marketing their own books
Publishers have limited marketing resources for new or midlist authors

How to Plan Your Q1 Marketing Strategy | Entrepreneur

Reflect on last year's wins and losses to refresh your strategy for the new year
Gather key data on website traffic, engagement rates, conversion rates, and customer acquisition costs

Connective Tissue: How LegalTech Influences Legal Marketing

Using technology is essential for effective marketing in the legal industry
Technology can be used to leverage existing relationships, schedule appointments, manage customer relationships, and improve workflow in law firms

Will 2024 Mark the End of the 'Digital Agency'?

Digital agencies were once the hottest segment of the advertising agency business, serving as key vendors for chief marketing officers looking to bring their work into the online future and essential acquisition targets for giant ad-agency holding companies.

The Fine Art of the Paperback Makeover

You never get a second chance to make a first impression, the humorist Will Rogers once said which tells you he wasn't a book publishing executive.

The Fine Art of the Paperback Makeover

You never get a second chance to make a first impression, the humorist Will Rogers once said which tells you he wasn't a book publishing executive.

Social Media Best Practices for IT Service Providers - Social Media Explorer

Social media is not just a platform for entertainment and communication.It is also a powerful tool for marketing, branding, and customer service.

Social Media Best Practices for IT Service Providers - Social Media Explorer

Social media is not just a platform for entertainment and communication.It is also a powerful tool for marketing, branding, and customer service.

Social Media Best Practices for IT Service Providers - Social Media Explorer

Social media is not just a platform for entertainment and communication.It is also a powerful tool for marketing, branding, and customer service.

How marketers can mitigate bias in generative AI | MarTech

Technology providers such as Amazon, Google, Meta and Microsoft, have long sought to address concerns about the effects of bias in datasets used to train AI systems.

How marketers can mitigate bias in generative AI | MarTech

Technology providers such as Amazon, Google, Meta and Microsoft, have long sought to address concerns about the effects of bias in datasets used to train AI systems.

How marketers can mitigate bias in generative AI | MarTech

Technology providers such as Amazon, Google, Meta and Microsoft, have long sought to address concerns about the effects of bias in datasets used to train AI systems.

The Best of BoF 2023: Bold and Buzzy Brand Marketing

In 2023, marketers simultaneously embraced the bold and went back to basics.

The Santa Claus Approach: Unwrapping Marketing Lessons from the Man in Red | Entrepreneur

Opinions expressed by Entrepreneur contributors are their own.
...
A unique figure has transcended cultural boundaries, capturing imaginations and hearts across the globe.

The Santa Claus Approach: Unwrapping Marketing Lessons from the Man in Red | Entrepreneur

Opinions expressed by Entrepreneur contributors are their own.
...
A unique figure has transcended cultural boundaries, capturing imaginations and hearts across the globe.

Financial Experts Believe Dodgers Will Get 'Huge Windfall' By Signing Shohei Ohtani

The Los Angeles Dodgers sent shockwaves through the baseball world with their signing of Shohei Ohtani to a 10-year, $700 million contract, which is the biggest deal in professional sports history.

TPG, Strategic Office Sell Empty Thousand Oaks Building

TPG Real Estate Finance Trust and Strategic Office Partners sold half of an office complex in Thousand Oaks for $14.9 million, 25 percent lower than what they bought it for.
The sale to the Ventura County Fire Department is an example of owner-users capitalizing on pricing dislocation in the market.
#Bitcoin

Bitcoin in the vision of the future, what comes after $41,000?

Bitcoin's price has surpassed $40,000 for the first time in 18 months.
Anticipation is high for the impact of FOMO and FUD regarding the approval of Bitcoin ETFs.

Bitcoin Tops $42K as Crypto Market Recovers to Pre-Terra Levels

Bitcoin surpassed $42,000 for the first time since April 2022
Ether also reached a price above $2,200

Bitcoin in the vision of the future, what comes after $41,000?

Bitcoin's price has surpassed $40,000 for the first time in 18 months.
Anticipation is high for the impact of FOMO and FUD regarding the approval of Bitcoin ETFs.

Bitcoin Tops $42K as Crypto Market Recovers to Pre-Terra Levels

Bitcoin surpassed $42,000 for the first time since April 2022
Ether also reached a price above $2,200
moreBitcoin

Reddit's long-awaited IPO might finally be happening soon

Reddit is once again holding talks with potential investors for a possible IPO in 2024 with a valuation as high as $15 billion.
The success of Shein's pending IPO could impact Reddit's decision to go public.
The IPO market has been slow, with many companies trading below their first trade price.

Eurozone Bond Yields Rise, Market Awaits German Ifo Data

Eurozone government bond yields rise as ECB officials push back against rate cut expectations.
Germany suspends debt brake for 2023 after ruling that government's debt plan was unconstitutional.
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