fromSnowBrains
1 day agoThe 3 Companies that Dominate Skiing Retail - SnowBrains
Today, three companies sit above the rest and dominate ski-retail. Following that acquisition, Jarden continued expanding the collective, adding Backcountry Access and Dalbello, which led to the K2-MDV name (Marker, Dalbello, Völkl). In 2017, the private-equity firm Kohlberg & Company bought the entire winter-sports group from Jarden and rebranded it in 2022 to Elevate Outdoor Collective, which it remains today.
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