#interactive-entertainment

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A Thrilling New 6,500-Sq-Ft Gaming Spot Brings VR & Arcade Classics To Astoria

Gaming City offers an exciting blend of retro arcade games and modern immersive experiences in a conveniently located gaming hub.

EdenX Uses Generative Video to Launch an 'AI Movie Theme Park'

EdenX offers a new interactive platform where users can embed themselves into their favorite film and TV storylines, creating personalized experiences.

The Best Bang for Your Buck Events in Portland This Weekend: Dec 68, 2024

An interactive comedy show allows audience members to laugh at their problems, promoting a sense of community and shared experience.

Airbnb's latest experience could see you battling it out as an ancient Roman gladiator - here's how to secure a spot

The gladiator experience offers a unique historical interaction for attendees in a stunning setting, culminating in a chance to engage in simulated combat.

One College Football Team Is Getting A World Of Warcraft Makeover

World of Warcraft partners with University of Washington to create a unique in-stadium experience featuring character mascots and player collaborations.

The south east London real-life video game' experience that is perfect for Halloween

Phantom Peak offers an immersive, seasonal Halloween experience that blends real-life gaming, theater performance, and engaging quests in a quirky town setting.

The Next Jackbox Game Is A Silly Take On Family Feud

The Jackbox Survey Scramble introduces survey-based gameplay, allowing players to guess popular answers and enhancing interactivity with family-friendly features.

The new Carmen Sandiego game will let you play as Carmen Sandiego

The new Carmen Sandiego game revives the franchise as a free, subscriber-only quest for Netflix users, prioritizing educational and entertaining gameplay.

This could be the way we watch movies in the future

What If? An Immersive Story combines interactive elements, narrative-driven movie, and 3D comic book experience using Apple Vision Pro headset.

The advertiser's guide to interactive entertainment in 2024

Mobile gaming offers a massive opportunity for advertisers to engage with audiences and create a two-way conversation with consumers.
Mobile gaming has solidified its position as the leading form of interactive entertainment, yet ad spending represents just 6% of total brand ad spend.
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