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1 week agoHubSpot rebrands its flagship conference | MarTech
HubSpot rebranded its Inbound conference to Unbound to reflect the evolving landscape of marketing in an AI-driven environment.
The two strategies are like the Baldwin brothers - closely related but dramatically different, so employing the wrong one could mean the difference between a blockbuster and a bust. (I mean, imagine Alec in Biodome; it just wouldn't work.) Today, content marketing and inbound marketing actually work together, with content serving as the fuel that powers your inbound engine. But knowing exactly how they compare and work with AI will help you build a more effective marketing strategy.