#hybrid-strategy

[ follow ]
#ev-market-challenges #honda-financial-loss #electric-vehicle-cancellation #automotive-industry-shift
fromThe Verge
2 days ago

Honda cancels Zero Series EVs, citing 'extremely challenging' situation

Honda, which is grappling with President Trump's tariffs, had been one of the most aggressive automakers in pursuing EVs. The company said it was aiming for 30 new EVs by 2030 with 2 million units sold, 100 percent zero-emission auto sales by 2040, and carbon neutrality "for all products and corporate activities" by 2050.
Cars
European startups
fromArs Technica
2 days ago

Facing heavy losses, Honda cancels its three US-made electric vehicles

Honda faces declining competitiveness in China due to inability to match software-defined vehicle development and features, while weak US EV demand and eliminated tax credits force the company to prioritize hybrids over new electric vehicles.
Cars
frominsideevs.com
4 months ago

Porsche Finally Has A New CEO. He's Big On Hybrids

Porsche shifts leadership while confronting sinking profits, weak EV demand, costly EV delays, and will refocus on hybrid vehicles under incoming CEO Michael Leiters.
Cars
fromThe Verge
5 months ago

Honda cancels Acura ZDX in latest casualty of EV pullback

Acura canceled the ZDX electric crossover despite its 2024 debut, 325-mile EPA range, and GM-built production, shifting focus to the RSX and hybrids.
Artificial intelligence
fromDigiday
6 months ago

Why generative AI doesn't fit into a standard in-housing playbook - yet

Brands are adopting hybrid AI strategies, selectively in-housing some functions while partnering externally as they test AI efficiency, usability, and impact across the marketing funnel.
[ Load more ]