Higher educationfromAdExchanger4 weeks agoHow A For-Profit College Is Using CTV Ads To Win Over New Students | AdExchangerACE partnered with MNTN to use performance CTV advertising and AI-driven audience targeting to reach potential students during back-to-school enrollment.
Media industryfromInside Higher Ed | Higher Education News, Events and Jobs5 months agoThe Higher Ed CMO's Commercial Case for CreativityInvesting in creativity is essential for effective higher education marketing amidst increasing competition and stagnant budgets.