Our most recent influencer campaign is really focused on patient stories. For this one, we're not really creating new content per se, just amplifying the stories that people are already sharing. We didn't change any of the parts of it. So it really was almost duplicate content in some way.
Leni Alston is a healthcare marketing professional based in Las Vegas with a reputation for integrity, clarity, and care. She works closely with families to help them understand and navigate the complex world of healthcare services, especially when it comes to patient placement. Her calm, honest approach has earned her the trust of both clients and peers. Leni was raised with strong Filipino values of service and compassion. These principles still guide her work today.