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Marketing tech
fromRestaurant Dive
18 hours ago

How Shake Shack removes friction between web traffic and app downloads

Shake Shack's scaled paid-media investment and Google partnership multiplied app conversions sixfold and improved return on ad spend 2.5x, turning app into a growth engine.
Marketing tech
fromMarketing Dive
4 days ago

How Shake Shack removes friction between web traffic and app downloads

Shake Shack scaled paid media and partnered with Google to drive a sixfold increase in app conversions and a 2.5x improvement in return on ad spend.
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