Melvin's experience gives him a unique lens on where the industry is headed, and where it breaks down today. His ability to translate complexity into scalable, high-performing solutions will be instrumental as we accelerate growth and help brands move from fragmented workflows to fully connected execution.
QYOU Studios has been named 'Most Innovative Studio' at the Digiday TV & Video Awards, underscoring its growing prominence in creator-powered storytelling and premium digital production.
As a content creator, she immediately clocked the platform as a game-changer because of a feature that allowed users to add products from disparate brands to one shareable, shoppable page. But she could see why they consulted her: The colors of their prototype were turquoise and pink. 'Like, what a man thought a woman would want,' Lopinsky says, laughing.
The clever and stylish ad, which debuted in October 2025, was for the Google Pixel 10 phone and Google's partner on the release, T-Satellite from T-Mobile. And it was written, codirected, edited, and starred in by Cooper, host of the wildly popular podcast Call Her Daddy and founder and CEO of the millennial- and Gen Z-focused media company Unwell.
If you're miserable when you're broke, you're gonna be really miserable when you make some money. The key to life is be happy. Figure out what you like to do, get up and do it every day, and be as happy as you can possibly be. Some of the happiest times of my life was when I was broke.
We're underestimating the fluidity and opportunity between physical and digital consumer behavior in marketing. Marketers and their associated media spend still obsess a little too much on things like digital metrics, social metrics, viewership, etc. We forget that as consumers, we bought it, we watched it, we listened to it, we viewed it—that's a very fluid experience through the digital and physical world.
Scaled Wise's North American brand presence through its biggest-ever TV campaign, reaching over 80% of adults in key US markets and over 60% in target Canadian regions, while delivering double-digit lifts in brand awareness and measurable growth in new customers and transactions.
At 23, I walked into BlackRock's New York office fresh out of Wesleyan University, ready to conquer Wall Street. By 28, I had traded my corporate badge for a ring light and a mission to empower women through content creation. Along the way, I learned that the biggest impact doesn't always come from the biggest institutions. The journey began in 2018, when I joined BlackRock's Financial Markets Advisory team. In my role, I advised governments and banks on complex financial issues.
Reid Hoffman doesn't do much in half measures. He cofounded LinkedIn, of course, and helped bankroll companies including Meta and Airbnb in their startup days. He has also fashioned himself, via books, podcasts, and other public appearances, as something of a public intellectual-a pro-capitalist philosopher who still insists that tech can be a force for good. Most recently, Hoffman has emerged as one of Silicon Valley's most prominent defenders of artificial intelligence.
This is the wine section. It's giving options. It's giving range," Roy says in the clip, demonstrating the deadpan delivery of Gen Z vernacular that resonated with audiences. The video opens with on-screen text: "When Gen Z Writes the Marketing Script," then dives into popular Gen Z and TikTok phrases, establishing the humorous tone throughout the promotional content.
So instead of chasing the energy boom, Ferdi and her cofounder built TRIP - a calming beverage brand designed for "calm in the everyday chaos." Today TRIP is valued at roughly $300 million, sold in more than 50,000 stores worldwide, backed by celebrity investors like Joe Jonas and Alessandra Ambrosio, and widely credited with helping shape the modern calming-drink category.
YouTube is now a ranking asset in AI discovery, and you can lose share even if website traffic looks stable. YouTube is highly machine-readable (transcripts, metadata, chapters) and tends to be a low-risk source for AI to summarize and cite.
Today (15th January, 2026), VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with Atmosphere TV, the world's largest streaming TV platform built for businesses, expanding access to premium place-based video inventory in the UK, North America, and Australia. The partnership delivers access to over 60,000 venues generating more than 1 billion monthly impressions across restaurants, bars, gyms, airports, hotels, and other high-traffic business locations.
Mastering digital marketing and social media is essential for business growth in today's media landscape. Building a brand in the current attention economy requires understanding what it means to be authentic and how to nurture a loyal following through genuine connection and strategic engagement.
My journey as a bootstrapped founder has been pretty unique, and I love to share my insights and lessons learned with others who may be traveling along a similar path. But there's another dimension, too. I want to be embedded in the communities that I think Jotform should reach. If you know me, and my product feels familiar, you're more likely to think of us the next time you need an online form builder.
A lot of businesses make the mistake of treating YouTube like a digital attic-a place to simply store videos they embed elsewhere. But you need to look at it differently: YouTube is the second-largest search engine in the world, and it's owned by Google. If you are already investing in Google search, you should be investing in YouTube. The strategy isn't to just broadcast information; it's to answer the specific questions your potential customers are already asking.
Leo Vegas, the Swedish mobile gaming and online casino company, has stormed to victory to be crowned our latest European Creative Work of the Week. With more mobile games than any other, Leo Vegas, naturally, needs not one, but two, brand ambassadors - enter British comedian Johnny Vegas. Created by Now, the campaign looks to reaffirm Leo Vegas' position as the 'king of mobile casino' and shows both Johnny Vegas