The Drum3 weeks agoMarketingHow Ford's new global CMO plans to 'break through the clutter' in her debut ad campaignLisa Materazzo leads Ford's 'Freedom of Choice' campaign showcasing a wide range of vehicles to attract new Ford fans. [ more ]
Ars Technica3 months agoCarsFord rethinks EV strategy, is working on a smaller, cheaper EV platformFord has been working on a low-cost electric vehicle platform for the past two years. The company is rethinking its electrification strategy and focusing on developing smaller and cheaper EVs. [ more ]