#film-publicity

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#performative-marketing #celebrity-spectacle #misogyny #wicked #cynthia-erivo #ariana-grande
Film
fromenglish.elpais.com
1 day ago

The extravagant promotions of Wuthering Heights' and Wicked': We are reaching a point between the sublime and ridiculous'

Film promotional campaigns increasingly stage performative spectacles that blur reality and fiction, using orchestrated behavior and theatrical publicity to generate viral attention.
Film
fromwww.theguardian.com
3 months ago

Celebrity crib sheet: Cynthia Erivo and Ariana Grande are back on the red carpet here are seven things you need to know

Cynthia Erivo and Ariana Grande display a close, theatrical friendship and mutual support during the Wicked: For Good promotional season, generating public and media attention.
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