#fenty

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#rihanna
#beauty-industry
Marketing
fromVogue
1 day ago

Where Should Your Beauty Brand Be After 10 Years?

The beauty industry faces challenges as the original direct-to-consumer model becomes less viable due to rising costs and changing retail dynamics.
Marketing
fromMiami Herald
2 days ago

Why authenticity matters more than celebrity in beauty branding

Transparency and consistency are now essential for beauty brands to build consumer loyalty.
Graphic design
fromAxios
6 hours ago

"Digital fantasy"; AI hair, makeup put perfection further out of reach

AI-generated content creates unrealistic beauty standards and challenges for artists in the beauty industry.
Fashion & style
fromInsideHook
1 day ago

Products of the Week: Flamingo Estate, Sneakers and Ray-Ban Sunnies

SeaVees has released a limited-edition Landing Boat Shoe, crafted from Horween leather and hand-sewn in Maine.
fromWWD
4 days ago

Beauty Brands Are Heavily Reliant on Paid Content for TikTok Growth, Data Shows

Data from Spate shows that beauty's top 10 brands by TikTok views growth during the first quarter of 2026 were catalyzed almost entirely by paid content rather than organic virality.
Social media marketing
fromWWD
1 day ago

Kory Marchisotto Appointed President of E.l.f. Brands

E.l.f. is built to meet the moment - every moment. When I joined E.l.f. seven years ago, a board member asked for my perspective. My answer was simple: 'all I see is opportunity.' Today, after 28 consecutive quarters of growth and record market share gains, E.l.f. continues to defy conventions and lead the industry.
Marketing
fromwww.businessinsider.com
1 week ago

Bobbi Brown says she would still be 'miserable' if she hadn't been fired from her namesake brand

I got fired, which is a good thing. And I didn't know what I was going to do. It was the first time in so many years.
Careers
Fashion & style
fromBustle
3 days ago

Rihanna Jumped On The Literary Chic Trend With Her Fave It Bag

Literary chic is a rising trend in fashion, highlighted by celebrity endorsements and novel-inspired accessories.
fromDigiday
2 weeks ago

Fenty Beauty launches WhatsApp AI advisor as messaging becomes beauty's next commerce channel

"We've always wanted to partner with Meta more deeply. WhatsApp is so widely used all over the world, and our community and accessibility are important to us."
Women in technology
fromBustle
2 days ago

Simone Ashley Lets NYC Take The Wheel When It Comes To Curl Care

"I love working out, whether that's Pilates with friends or strength training. If it's warm outside, I go for a run. Plus, I try to fit in at least 15 minutes in the sauna every day."
Fashion & style
#mac-cosmetics
London startup
fromwww.independent.co.uk
3 weeks ago

MAC entices staff to transform into TikTok live shopping hosts

MAC Cosmetics is enabling UK employees to earn from sales on TikTok Shop, promoting influencer-led beauty marketing through live shopping shows.
Marketing tech
fromAdExchanger
2 weeks ago

Jones Road Beauty Is Using A New Type Of MMM To Reset Its Media Measurement | AdExchanger

Cody Plofker values discovering ineffective marketing channels to optimize strategies, contrasting with typical marketers who struggle with measurement confusion.
Toronto startup
fromFortune
2 weeks ago

The beauty counter is now on your For You page as Ulta Beauty joins TikTok Shop, betting on the platform reshaping how America consumes | Fortune

Ulta Beauty launched on TikTok Shop, becoming the first specialty beauty retailer on the platform, enhancing its commerce capabilities.
#cardi-b
Fashion & style
fromBustle
4 days ago

Cardi B Reveals Why She Hasn't Been On Instagram Live Lately

Cardi B's Grow-Good Beauty Supply Tour showcases her new hair products, inspired by her personal hair journey and DIY recipes.
NYC music
fromTime Out New York
3 weeks ago

Cardi B is hosting a beauty pop-up in the Bronx this week

Cardi B is launching her beauty line, Grow-Good Beauty, with a pop-up event in the Bronx on March 24 before her concert tour.
Fashion & style
fromwww.amny.com
3 weeks ago

Photos: Grow-Good Beauty and Cardi B hosts hair care pop-up | amNewYork

Cardi B launched her hair care line, Grow-Good Beauty, inspired by Dominican heritage and modern hair science, at a pop-up event in front of the Hip-Hop Museum.
Fashion & style
fromBustle
4 days ago

Cardi B Reveals Why She Hasn't Been On Instagram Live Lately

Cardi B's Grow-Good Beauty Supply Tour showcases her new hair products, inspired by her personal hair journey and DIY recipes.
NYC music
fromTime Out New York
3 weeks ago

Cardi B is hosting a beauty pop-up in the Bronx this week

Cardi B is launching her beauty line, Grow-Good Beauty, with a pop-up event in the Bronx on March 24 before her concert tour.
Fashion & style
fromwww.amny.com
3 weeks ago

Photos: Grow-Good Beauty and Cardi B hosts hair care pop-up | amNewYork

Cardi B launched her hair care line, Grow-Good Beauty, inspired by Dominican heritage and modern hair science, at a pop-up event in front of the Hip-Hop Museum.
fromThe Drum
5 days ago

Fireside Chat: Inside L'Oreal

L'Oréal's Laetitia Raoust discusses the marketing tensions that keep her awake at night, including the challenges of influencer advocacy and the complexities of retail media.
Marketing
Typography
fromDefector
3 weeks ago

They Don't Have Lip Filler, They Just Have Lip Filler Accent | Defector

Lip Filler Accent is a speech phenomenon where individuals mimic the speech patterns associated with cosmetic lip fillers, regardless of actual cosmetic procedures.
Fashion & style
fromBustle
1 week ago

Summer Fridays' Lip Stain, Flower-Tipped Press-Ons, & 14 More Festival Beauty MVPs

Coachella beauty routines require practical, long-lasting products to stay fresh and stylish throughout the festival.
#reddit
Marketing tech
fromDigiday
3 weeks ago

Reddit's new shopping ads are a play for beauty brands' business

Reddit is enhancing shopping features to support informed beauty purchases, reflecting a shift in consumer behavior towards active research and validation.
Marketing tech
fromDigiday
3 weeks ago

Reddit's new shopping ads are a play for beauty brands' business

Reddit is enhancing shopping features to cater to increased consumer confidence and engagement in beauty-related purchases.
Marketing tech
fromDigiday
3 weeks ago

Reddit's new shopping ads are a play for beauty brands' business

Reddit is enhancing shopping features to support informed beauty purchases, reflecting a shift in consumer behavior towards active research and validation.
Marketing tech
fromDigiday
3 weeks ago

Reddit's new shopping ads are a play for beauty brands' business

Reddit is enhancing shopping features to cater to increased consumer confidence and engagement in beauty-related purchases.
E-Commerce
fromForbes
3 weeks ago

Sephora And Shopify Double Down On Agentic Commerce

Sephora integrates its app with ChatGPT for personalized shopping experiences for BeautyInsider members.
fromBustle
1 week ago

M.A.C Cosmetics' Latest Launch Is The Cushiony Lip Oil Of Our Dreams

M.A.C's new Lipglass Cushion High-Pigment Lip Oil is a modern take on the classic Lipglass, offering high shine and intense color payoff.
Fashion & style
Psychology
fromMail Online
1 month ago

Why red lipstick fans are secret spice lovers

Eating spicy food increases consumers' preference for colorful products by up to 30 percent due to heightened excitement and positive arousal from benign masochism.
Fashion & style
fromwww.theguardian.com
2 weeks ago

Sali Hughes on beauty: new foundation launches come with a lot of hype. Do they deserve it?

Three major beauty brands have launched new foundations, featuring reformulations and additions to popular lines.
#sports-marketing-partnership
Women
fromDigiday
1 month ago

Sephora announces partnership with F1 Academy

Sephora partners with F1 Academy as official beauty retail partner, sponsoring a car and hosting beauty bars at races to reach young female audiences globally.
Women
fromDigiday
1 month ago

Sephora announces partnership with F1 Academy

Sephora partners with F1 Academy as official beauty retail partner, sponsoring a car and hosting beauty bars at races to reach young female audiences globally.
fromBustle
2 weeks ago

YSL Lip Liner, Refy's Skin Tint, & 20 More March Beauty Launches We're Obsessed With

"Fragrance, for instance, is pulling back. Instead of room-filling florals, it's jasmine and orange blossom worn closer to the skin, like in Orebella and Parfums de Marly's newest drops."
Fashion & style
fromwww.theguardian.com
1 month ago

My cultural awakening: a Rihanna song showed me how to live as a gay man in Iran

My parents fell in love with the Islamic Revolution when I was a baby and welcomed life under its strict religious rules. The Ayatollah's face stared down from the walls at home, a daily reminder of what was expected and what was forbidden. This included being gay, but by my teenage years I knew I was different from my peers, and began hiding my sexuality from my parents and the world outside.
LGBT
Fashion & style
fromBustle
4 weeks ago

10 Avant-Garde Makeup Artists Redefining What Glam Can Look Like

Makeup has shifted from minimalist, flattering aesthetics toward bold, expressive, and experimental looks driven by creative self-expression rather than conventional beauty standards.
Travel
fromCN Traveller
2 months ago

The world's best beauty stores

Beauty-focused retail destinations are becoming primary travel motivations, offering immersive design, heritage, personalised services, and exclusive products that elevate shopping into cultural experiences.
fromwww.mercurynews.com
2 months ago

What to watch: Beautiful people keep blowing up in Beauty'

Like those, it scours our culture's incessant preoccupation with physical beauty, both the lusting for it and the lengths we will go to get and keep it. But The Beauty possess a mind of its own as it expounds on rich themes that Murphy's been interested in, mixing humor with black humor while he comments on sinfully glamorous lifestyles and the dark side of human nature and desire.
Television
Social media marketing
fromWWD
1 month ago

Why Influencer Brands Are Taking Over Beauty Again

Next-generation creators are launching successful direct-to-consumer beauty brands by leveraging their social media followings and applying lessons from previous influencer brand failures.
Wellness
fromCN Traveller
2 months ago

The British beauty buys you shouldn't leave the UK without

The UK offers a wide range of iconic beauty and wellness products from heritage pharmacies, high-street chains, and independent apothecaries, often at accessible prices.
Marketing
fromInc
1 month ago

The Future of AI in the Beauty Industry Won't Be Pretty

AI adoption in beauty marketing is eliminating jobs in information management roles while creating risk of industry-wide content homogeneity despite claims about creativity's enduring value.
Apple
fromBuzzFeed
1 month ago

Apple Martin Showed What Her Skin Looks Like Without Makeup, And Her "Refreshing" Comments About Her Acne Are Winning Praise

Apple showed makeup-free skin and candidly discussed acne's impact on her self-esteem, while her mother sought advice from Goop and viewers praised her honesty.
Fashion & style
fromBustle
1 month ago

The Lipstick Lesbians' Leaked Labs Is Beauty's Most Debated New Brand

Leaked Labs, founded by the Lipstick Lesbians, releases unreleased cosmetic formulas directly to consumers, transforming lab samples into commercial products and blurring the line between customer and test subject.
E-Commerce
fromThe Business of Fashion
1 month ago

The Beauty Brands ChatGPT Tells People to Buy

Beauty influencers and consumers increasingly use AI language models like ChatGPT to generate personalized skincare routines and product recommendations, driving significant growth in AI-driven shopping searches.
fromABC7 Los Angeles
2 months ago

Elevate your beauty routine with must-have essentials from ABC Secret Savings

Wavytalk: Hair Tools Create salon-quality hairstyles at home with one tool. Wavytalk's Curlmaker rotating curling iron comes with three interchangeable barrels, so you can make tight ringlets, loose waves, and more. The award-winning Blowout Express combines a brush and curler. Its fast, dual-heat design saves time and smart technology adds shine for a smooth, frizz-free look. Silk'n: Hair Removal Devices Remove hair at home easily and comfortably.
Gadgets
LGBT
fromLGBTQ Nation
3 months ago

Elon Musk's trans daughter Vivian Wilson stars in Rihanna's latest lingerie campaign - LGBTQ Nation

Vivian Wilson, a 21-year-old transgender model and estranged daughter of Elon Musk, stars in Savage X Fenty's 2026 Valentine's Day campaign while criticizing her father.
fromwww.theguardian.com
2 months ago

You've got heat on you: how Jessie's Traitors makeup is inspiring the new bold beauty'

It's Stephen! It's Stephen. And here they all come to chat a load of bollocks. So said Jessie Roux all the way back in episode four, spewing truth bombs while wearing sweetcorn-yellow eyeshadow. Yet here we are as I write this, on the day of the final with Stephen Libby still masquerading as a Faithful, looking th'innocent flower but being the serpent under't, as per Lady Macbeth's advice.
Television
Travel
fromBustle
3 months ago

I'm A Beauty Writer & These Are The French Pharmacy Products I Snagged In Paris

French pharmacies offer advanced, affordable skincare and beauty staples—including superior sunscreens, effective moisturizers, and versatile multi-use ointments—often cheaper than U.S. prices.
Wellness
fromwww.theguardian.com
2 months ago

Sali Hughes on beauty: moisturisers for combination skin are rare these are some of the best

Combination skin benefits most from hybrid gel-cream moisturisers that provide lasting, non-greasy hydration to dry areas while avoiding pore-clogging in oily zones.
#influencer-marketing
fromForbes
2 months ago
Social media marketing

A Decade Of Trippin' With Tarte: Inside The Viral Brand Trip Machine

fromForbes
2 months ago
Social media marketing

A Decade Of Trippin' With Tarte: Inside The Viral Brand Trip Machine

fromwww.theguardian.com
1 month ago

Sali Hughes on beauty: from blusher to lipstick and even eyeshadow a hint of cool purple adds polish

Yes, the purply-pink hue of a 1990s mother-of-the-groom's duster coat is now the height of chic on cheeks, lips and even eyes. It's just euphemistically called cool toned, which in practice translates as traditional nude makeup tones such as dark brown, caramel, taupe, pink and beige, customised with a mild mauvey tinge to reduce their respective temperatures.
Fashion & style
Marketing
fromInc
1 month ago

Brands Are Ditching Purpose. Rare Beauty Is Doubling Down-and Winning

Rare Beauty demonstrates that authentic, measurable social impact integrated into brand structure builds genuine customer loyalty and business growth, contrasting with performative corporate purpose initiatives.
E-Commerce
fromThe Business of Fashion
2 months ago

The New Beauty Discovery Journey on TikTok Shop

Discovery-led commerce on TikTok Shop compresses the purchase funnel, demanding creator-led strategies, precise product positioning, and cross-channel measurement to convert viewers into buyers.
fromWWD
1 month ago

The Top 10 Black-founded Beauty Brands on Social Media in January

Danessa Myricks Beauty is the big story here," said Assayag, adding that the brand has nearly doubled its year-over-year VIT and maintains a notably high creator retention rate, with creators posting about the brands nearly six times a year on average. One of the most impactful posts in recent months was an August TikTok video by @april.byjoiles showcasing a seamless client shade match using the deepest shade of Danessa Myricks' Blurring Balm powder. The post garnered nearly 12 million views and 600,000 likes.
Marketing
Fashion & style
fromwww.theguardian.com
1 month ago

Stella McCartney Paris show is a whistle-stop tour of her life

Stella McCartney celebrated 25 years in fashion at Paris Fashion Week while receiving France's Legion d'honneur and showcasing sustainable innovations including yeast-based knitwear.
Fashion & style
fromBustle
1 month ago

Rihanna, Kendall, & More It Girls Have Chosen *This* As 2026's Top Animal Print

Tiger print is emerging as the dominant animal pattern trend for spring 2026, replacing leopard as the fashion industry's preferred maximalist statement.
Marketing
fromThedrum
2 months ago

Best Marketing and Advertising Campaign for Beauty

European Wax Center repositioned waxing as 'revealing beautiful skin' through movement marketing, driving awareness, credibility, and measurable franchise sales growth.
fromAnOther
1 month ago

Chanel Rouge Noir Reinvented

In 1994, when the grunge aesthetic gripped the nation (chokers, combat boots), the make-up artist Heidi Morawetz created Le Vernis Rouge Noir. There and then, backstage at Chanel's Autumn/Winter ready to wear show, she mixed black and reds until the shade emerged - a perfect blend of rebellion and conformity; not too black, not too red, not too bold, and not too boring.
Fashion & style
Marketing
fromwww.cnn.com
2 months ago

E.l.f. Beauty's CEO wants to make a beauty empire for Gen Z

E.l.f. spent $1 billion to buy rhode to transform into a Gen Z-focused beauty conglomerate whose future hinges on rhode's success.
Marketing
fromGlossy
3 months ago

Glossy Pop Newsletter: Why Cocokind is sending unreleased products to creators with 200 followers

Cocokind shifted PR focus from top-tier influencers to highly engaged brand fans, using monthly mailers, quizzes and surveys to reward loyalty and gather product feedback.
fromCaribbean Life
1 month ago

Yuvana Beauty fills a long-ignored gap in makeup for aging Black and Brown skin - Caribbean Life

There was a big gap in the market. A lot of shades didn't complement our golden and olive skin tones. And as we age, our skin changes, but the makeup hasn't. A lot of makeup isn't infused with skincare. Especially for mature skin. I wanted to create something that enhances beauty while caring for it.
Fashion & style
Marketing
fromWWD
2 months ago

Front Row Acquires Marketing Agency Socium Media

Front Row acquired Socium Media and will merge it into Front Row by end of 2026 to boost paid social, SEO, GEO and e-commerce growth.
Fashion & style
fromwww.theguardian.com
1 month ago

Sali Hughes on beauty: the best tints to warm up your skin

Sheer foundations with clear pigment in warmer tones create natural-looking coverage that subtly deepens skin tone without appearing mismatched.
fromwww.theguardian.com
2 months ago

Sali Hughes: forget smooth and glassy glam beauty is back

The appointment of Roan all grunge glitters, colourful face jewels and clumpy mascara celebrates the experimental, edgy and playful Mac aesthetic, and signals what may be the end of what industry figures often describe as the beige buffet of post-Covid fashion and beauty. Oh, the relief in seeing the back of all-over camel, in enjoying makeup textures other than perfectly smooth and glassy, the joy in a glinty eyelid or gemstone applied haphazardly and for no other reason but fun.
Fashion & style
Fashion & style
fromWWD
1 month ago

Why It's Becoming Harder for Beauty Launches to Go - and Stay - Viral

Beauty product virality cycles are shortening, with 2025's top launches generating significantly less earned media value than 2024's, averaging $3.2 million versus $4.4 million monthly.
Fashion & style
fromwww.bbc.com
2 months ago

Make-up brand Barry M bought by rival Warpaint

Barry M, a long-running British family make-up brand, was bought from administration by Warpaint, risking 100 jobs and closing its London factory.
Fashion & style
fromBustle
1 month ago

55 Insanely Clever Things You Didn't Know Existed That Make You Look Hotter

Affordable, inventive beauty and styling products transform looks and routines, offering unique solutions like bond-building masks, color-changing balms, and a waist band that crops tops.
Fashion & style
fromBustle
2 months ago

EmRata Wore A Cleavage-Baring Bra In A Jet Selfie

Emily Ratajkowski favors bold model-off-duty airport looks and chic New York street style while balancing travel and an Apple TV+ executive producing project.
fromBustle
1 month ago

Teyana Taylor & More Chic Stars Repped Spring 2026's Hottest Trends In 'W' Mag

Teyana Taylor showcased the maximalist layering technique of piling unexpected pieces atop one another, as seen on the runways of Thom Browne and Loewe. Completely decked out in Hermès, the Straw actor wore a collared oat jacket with long, billowy sleeves, left completely open for a skin-baring twist. It was styled with a printed scarf that looped around the collar, evoking a makeshift vest.
Fashion & style
fromBustle
2 months ago

There's A Version Of "Blythe Doll Makeup" For Every Skin, Hair, & Eye Color

On TikTok, many people are pulling beauty inspo from these cute (and slightly creepy) toys, which were originally released in 1972. Blythe dolls have big eyes, pouty lips, and perfect makeup, plus really fun outfits, hairstyles, and accessories. Because there are so many versions of the doll - think a Fenty-level range of skin tones - it's said that everyone has a Blythe that looks exactly like them.
Fashion & style
Fashion & style
fromwww.theguardian.com
2 months ago

How I shop with Dawn O'Porter: Good skin is an obsession'

Dawn O'Porter is a bestselling, multi‑platform creative and co‑founder of Choose Love who balances family life, beauty routines, independent shopping habits, and fitness.
Fashion & style
fromWWD
1 month ago

Tory Burch Takes First Prize in Social Engagement During NYFW, Fueled by TikTok Success

Tory Burch led NYFW social engagement with 3.6 million interactions, a 119% increase from last September, driven largely by TikTok momentum.
Fashion & style
fromBustle
2 months ago

Kylie Jenner Broke The Internet In SKIMS' Sexy Underwear Campaign

Kylie Jenner modeled SKIMS' Everyday Cotton underwear and bras in provocative campaign images promoting the line launching Feb. 17.
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