#event-tracking

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Marketing tech
fromMarTech
2 days ago

How to optimize B2B SaaS user journeys with GA4 | MarTech

GA4 Funnel Exploration maps B2B SaaS user journeys, identifies conversion points and drop-offs, and focuses teams on revenue-driving user behaviors.
Growth hacking
fromHackernoon
3 years ago

Dashboards Lie. Payloads Don't. So I Built a Tool to Catch the Drift | HackerNoon

Building a behavioral analytics debugger addresses the gap in visibility and trust in event tracking.
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