#emotional-marketing

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#consumer-behavior
Social media marketing
fromPhys
2 months ago

Emotive marketing for sustainable consumption: Study tests effects of social media posts on valuation of chocolate

Emotional content in messaging can temporarily boost willingness to pay for sustainable food.
Media industry
fromInc
3 weeks ago

How Expensive Brands Like Apple Stay Relevant in a Recession

Brands that resonate emotionally with consumers thrive during economic uncertainty.
Emotional connection, status, and empowerment are key differentiators for brands.
Social media marketing
fromPhys
2 months ago

Emotive marketing for sustainable consumption: Study tests effects of social media posts on valuation of chocolate

Emotional content in messaging can temporarily boost willingness to pay for sustainable food.
Media industry
fromInc
3 weeks ago

How Expensive Brands Like Apple Stay Relevant in a Recession

Brands that resonate emotionally with consumers thrive during economic uncertainty.
Emotional connection, status, and empowerment are key differentiators for brands.
more#consumer-behavior
Graphic design
fromMedium
3 weeks ago

Everything's a vibe, the true cost of luxury, new privacy laws, strategic type

The shift towards a vibe-driven culture raises questions about genuine progress.
Growth hacking
fromMedium
1 month ago

Everything's a vibe: is it progress or just an illusion?

Vibes have transitioned from slang to a fundamental aspect of business and marketing, prioritizing emotional connection.
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