#elon-musks-x

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TheWrap
2 months ago
Marketing

76% of Super Bowl Traffic From Elon Musk's X to Advertisers Could Be Fake

X (formerly Twitter) claimed significant growth in posts and video views during the Super Bowl, but CHEQ reported a majority of the traffic to advertisers appeared fake. [ more ]
WSJ
5 months ago
Marketing

Walmart Stops Ads on X, Joining the Advertising Exodus

Walmart has halted advertising on Elon Musk's X due to poor performance on the platform.
The retailer claims that the halt is not a boycott, but a result of ineffective advertisements. [ more ]
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