A North American manufacturer spent most of 2024 and early 2025 doing what many innovative enterprises did: aggressively standardizing on the public cloud by using data lakes, analytics, CI/CD, and even a good chunk of ERP integration. The board liked the narrative because it sounded like simplification, and simplification sounded like savings. Then generative AI arrived, not as a lab toy but as a mandate. "Put copilots everywhere," leadership said. "Start with maintenance, then procurement, then the call center, then engineering change orders."
When ChatGPT launched in late 2022, I watched something remarkable happen. Within two months, it hit 100 million users, a growth rate that sent shockwaves through Silicon Valley. Today, it has over 800 million weekly active users. That launch sparked an explosion in AI development that has fundamentally changed how we build and operate the infrastructure powering our digital world.
Blue/green deployments on Amazon Elastic Container Service (Amazon ECS) have long been a go-to pattern for shipping zero-downtime deployments. Historically, the recommended approach in the AWS Cloud Development Kit (AWS CDK) was to wire ECS to AWS CodeDeploy for traffic shifting, lifecycle hooks, and tight integration with AWS CodePipeline. In July 2025, Amazon ECS launched built-in blue/green deployments. This allows you to operate directly within the ECS service, without requiring the use of Amazon CodeDeploy.